MAT (Mattel) Tariff Resilience Score: 3/10 (As of Jun. 24, 2026)


MAT Mattel Inc MAT
68 GF Score
Price $13.87
GF Value $21.81
Valuation Significantly Undervalued
! 1 Warning Sign
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What is Mattel Tariff Resilience Score?

Mattel MAT +0.73% 68 Tariff Resilience Score is 3 as of Jun. 24, 2026. GuruFocus rates MAT with a GF Score™ of 68/100 and a GF Value™ of $21.81 (Significantly Undervalued). The stock has 1 warning sign investors should review. Among 877 Travel & Leisure companies, Mattel ranks better than 80.84% on this metric.

Mattel has the Tariff Resilience Score of 3, which implies that the company might have .

Mattel has Mattel's global supply chain and reliance on Asian manufacturing make it highly vulnerable to tariffs. Past tariffs have significantly impacted costs. Limited pricing power in a competitive market exacerbates vulnerability.

Tariff Resilience Score is a ranking system developed by GuruFocus to measure a company's exposure to international trade tariffs, rated on a scale from 0 to 10. It takes into account key factors such as global supply chain dependencies, manufacturing locations versus sales markets, import / export balance and percentage of revenue, and more.

The company's exposure to international trade tariffs based on these criteria:

1. Global supply chain dependencies
2. Manufacturing locations versus sales markets
3. Import/export balance and percentage of revenue
4. Historical impact from previous tariff changes
5. Available mitigation strategies (alternative suppliers, pricing power)
6. Industry-specific tariff exemptions or vulnerabilities

Based on the research, GuruFocus believes Mattel might have .

Mattel  (NAS:MAT) Tariff Resilience Score Explanation

The Tariff Resilience Score ranges from 0 to 10, with 10 as the most resilient. GuruFocus divided Moat Score into following 3 categories:

Tariff Resilience Score Resilience Level
7 - 10Highly Resilient
4 - 6Average Resilient
0 - 3Highly Vulnerable

Mattel Tariff Resilience Score Related Terms

MAT vs PLNT, YETI, GOLF: Tariff Resilience Score Comparison

For the Leisure subindustry, Mattel's Tariff Resilience Score, along with its competitors' market caps and Tariff Resilience Score data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.

Mattel Tariff Resilience Score vs Travel & Leisure Industry

For the Travel & Leisure industry and Consumer Cyclical sector, Mattel's Tariff Resilience Score distribution charts can be found below:

* The bar in red indicates where Mattel's Tariff Resilience Score falls into.


MAT
68GF Score
Mattel Inc MAT
Tariff Resilience Score is just one metric. See GF Score™, valuation, warning signs, and more.
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What does a Tariff Resilience Score of 3 mean?
Mattel (MAT) has a Tariff Resilience Score of 3 as of Jun. 24, 2026. Tariff Score is a ranking system developed by GuruFocus to measure a company's exposure to international trade tariffs, rated on a scale from 0 to 10. It takes into account key factors such as global supply chain dependencies, manufacturing locations versus sales markets, import / export balance and percentage of revenue, and more. According to the industry distribution chart, Mattel ranks #168 out of 877 companies in the Travel & Leisure industry, placing it in the top 19.2%.
Is Mattel's Tariff Resilience Score too high?
Mattel's current Tariff Resilience Score is 3. Based on the distribution chart, Mattel ranks #168 out of 877 companies in the Travel & Leisure industry, which is in the top quartile — a strong position relative to peers. Overall, Mattel has a GF Score™ of 68/100 and is considered Significantly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Mattel's Tariff Resilience Score compare to PLNT and YETI?
According to the Travel & Leisure industry distribution chart, Mattel ranks #168 out of 877 companies for Tariff Resilience Score. This places Mattel in the top 19% of its industry — outperforming the majority of peers. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Tariff Resilience Score for a Travel & Leisure company?
A good Tariff Resilience Score depends on the Travel & Leisure industry context. However, Tariff Resilience Score should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Tariff Resilience Score mean?
A high Tariff Resilience Score can signal that a stock is expensive relative to its fundamentals. Tariff Score is a ranking system developed by GuruFocus to measure a company's exposure to international trade tariffs, rated on a scale from 0 to 10. It takes into account key factors such as global supply chain dependencies, manufacturing locations versus sales markets, import / export balance and percentage of revenue, and more. Mattel's current Tariff Resilience Score is 3. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Mattel stock overvalued right now?
Based on GuruFocus' analysis, Mattel (MAT) is currently considered Significantly Undervalued. The stock's GF Value™ is $21.81, compared to a current price of $13.87 — trading 36.4% below its estimated fair value. The current Tariff Resilience Score is 3. Mattel's overall GF Score™ is 68/100 with 1 warning sign to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Tariff Resilience Score calculated?
Tariff Resilience Score is calculated from a company's financial statements. For Mattel (MAT), the current Tariff Resilience Score is 3 as of Jun. 24, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Mattel (MAT) Overvalued in 2026?

Based on GuruFocus' analysis, Mattel stock appears to be undervalued. The current stock price of $13.87 is trading 36.4% below its estimated GF Value™ of $21.81. GuruFocus considers Mattel to be Significantly Undervalued.

Key valuation signals for MAT:

  • Tariff Resilience Score: 3
  • GF Value™: $21.81 vs. price of $13.87 (36.4% below fair value)
  • GF Score™: 68/100 with 1 warning sign

No single metric tells the full story. See the MAT stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.

Mattel Business Description

Address 333 Continental Boulevard, El Segundo, CA, USA, 90245-5012
Mattel manufactures and markets toy products that are sold to its wholesale partners and direct to retail customers. The company offers products for children and families, including toys for infants and preschoolers, girls and boys, youth electronics, hand-held and other games, puzzles, educational toys, media-driven products, and plush and fashion-related toys. Mattel's owned portfolio includes Barbie, Hot Wheels, Fisher-Price, Thomas & Friends, and American Girl. In addition, it currently manufactures toy products for its segments both internally and externally (through manufacturing partners). Nearly 60% of its net sales were generated from North America in 2025, with the remainder stemming from international markets.
68GF Score

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Tariff Resilience Score is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

$13.87
Price
$21.81
GF Value