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Cricut (Cricut) Asset Turnover : 0.23 (As of Mar. 2024)


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What is Cricut Asset Turnover?

Asset Turnover measures how quickly a company turns over its asset through sales. It is calculated as Revenue divided by Total Assets. Cricut's Revenue for the three months ended in Mar. 2024 was $167.4 Mil. Cricut's Total Assets for the quarter that ended in Mar. 2024 was $736.9 Mil. Therefore, Cricut's Asset Turnover for the quarter that ended in Mar. 2024 was 0.23.

Asset Turnover is linked to ROE % through Du Pont Formula. Cricut's annualized ROE % for the quarter that ended in Mar. 2024 was 14.45%. It is also linked to ROA % through Du Pont Formula. Cricut's annualized ROA % for the quarter that ended in Mar. 2024 was 10.66%.


Cricut Asset Turnover Historical Data

The historical data trend for Cricut's Asset Turnover can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

* Premium members only.

Cricut Asset Turnover Chart

Cricut Annual Data
Trend Dec18 Dec19 Dec20 Dec21 Dec22 Dec23
Asset Turnover
Get a 7-Day Free Trial 1.74 2.13 1.65 0.91 0.90

Cricut Quarterly Data
Dec18 Sep19 Dec19 Mar20 Jun20 Sep20 Dec20 Mar21 Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24
Asset Turnover Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 0.20 0.20 0.22 0.32 0.23

Competitive Comparison of Cricut's Asset Turnover

For the Computer Hardware subindustry, Cricut's Asset Turnover, along with its competitors' market caps and Asset Turnover data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Cricut's Asset Turnover Distribution in the Hardware Industry

For the Hardware industry and Technology sector, Cricut's Asset Turnover distribution charts can be found below:

* The bar in red indicates where Cricut's Asset Turnover falls into.



Cricut Asset Turnover Calculation

Asset Turnover measures how quickly a company turns over its asset through sales.

Cricut's Asset Turnover for the fiscal year that ended in Dec. 2023 is calculated as

Asset Turnover
=Revenue/Average Total Assets
=Revenue (A: Dec. 2023 )/( (Total Assets (A: Dec. 2022 )+Total Assets (A: Dec. 2023 ))/ count )
=765.147/( (949.627+750.122)/ 2 )
=765.147/849.8745
=0.90

Cricut's Asset Turnover for the quarter that ended in Mar. 2024 is calculated as

Asset Turnover
=Revenue/Average Total Assets
=Revenue (Q: Mar. 2024 )/( (Total Assets (Q: Dec. 2023 )+Total Assets (Q: Mar. 2024 ))/ count )
=167.392/( (750.122+723.711)/ 2 )
=167.392/736.9165
=0.23

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Companies with low profit margins tend to have high Asset Turnover, while those with high profit margins have low Asset Turnover. Companies in the retail industry tend to have a very high turnover ratio.


Cricut  (NAS:CRCT) Asset Turnover Explanation

Asset Turnover is linked to ROE % through Du Pont Formula.

Cricut's annulized ROE % for the quarter that ended in Mar. 2024 is

ROE %**(Q: Mar. 2024 )
=Net Income/Total Stockholders Equity
=78.588/543.7225
=(Net Income / Revenue)*(Revenue / Total Assets)*(Total Assets / Total Stockholders Equity)
=(78.588 / 669.568)*(669.568 / 736.9165)*(736.9165/ 543.7225)
=Net Margin %*Asset Turnover*Equity Multiplier
=11.74 %*0.9086*1.3553
=ROA %*Equity Multiplier
=10.66 %*1.3553
=14.45 %

Note: The Net Income data used here is four times the quarterly (Mar. 2024) net income data. The Revenue data used here is four times the quarterly (Mar. 2024) revenue data.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

** The ROE % used above is for Du Pont Analysis only. It is different from the defined ROE % page on our website, as here it uses Net Income instead of Net Income attributable to Common Stockholders in the calculation.

It is also linked to ROA % through Du Pont Formula:

Cricut's annulized ROA % for the quarter that ended in Mar. 2024 is

ROA %(Q: Mar. 2024 )
=Net Income/Total Assets
=78.588/736.9165
=(Net Income / Revenue)*(Revenue / Total Assets)
=(78.588 / 669.568)*(669.568 / 736.9165)
=Net Margin %*Asset Turnover
=11.74 %*0.9086
=10.66 %

Note: The Net Income data used here is four times the quarterly (Mar. 2024) net income data. The Revenue data used here is four times the quarterly (Mar. 2024) revenue data.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.


Be Aware

In the article Joining The Dark Side: Pirates, Spies and Short Sellers, James Montier reported that In their US sample covering the period 1968-2003, Cooper et al find that firms with low asset growth outperformed firms with high asset growth by an astounding 20% p.a. equally weighted. Even when controlling for market, size and style, low asset growth firms outperformed high asset growth firms by 13% p.a. Therefore a company with fast asset growth may underperform.

Therefore, it is a good sign if a company's Asset Turnover is consistent or even increases. If a company's asset grows faster than sales, its Asset Turnover will decline, which can be a warning sign.


Cricut Asset Turnover Related Terms

Thank you for viewing the detailed overview of Cricut's Asset Turnover provided by GuruFocus.com. Please click on the following links to see related term pages.


Cricut (Cricut) Business Description

Traded in Other Exchanges
Address
10855 South River Front Parkway, South Jordan, UT, USA, 84095
Cricut Inc designs and builds a creativity platform that enables users to turn ideas into professional-looking handmade goods. With its connected machines, design apps and accessories, and materials, the users create everything from personalized birthday cards, mugs, and T-shirts to large-scale interior decorations. It derives revenues from three segments including Connected machines, Subscriptions, and Accessories and materials. It derives maximum revenue from the Accessories and Materials segment through the sales of Cricut EasyPress, hand tools, machine replacement tools and blades, project materials such as vinyl and iron-on, and sales of a la carte digital content purchases, including fonts, images, and projects.
Executives
Abdiel Qualified Master Fund Lp 10 percent owner 90 PARK AVENUE, 29TH FLOOR, NEW YORK NY 10016
Jason Makler director 10855 SOUTH RIVER FRONT PARKWAY, SOUTH JORDAN UT 84095
Donald B. Olsen officer: EVP, General Counsel & Sec. 10855 SOUTH RIVER FRONT PARKWAY, SOUTH JORDAN UT 84095
Ryan Harmer officer: Principal Accounting Officer 10855 SOUTH RIVER FRONT PARKWAY, SOUTH JORDAN UT 84095
Arora Ashish director, 10 percent owner, officer: Chief Executive Officer 10855 SOUTH RIVER FRONT PARKWAY, SOUTH JORDAN UT 84095
Kimball C Shill officer: Chief Financial Officer 10855 SOUTH RIVER FRONT PARKWAY, SOUTH JORDAN UT 84095
Gregory Rowberry officer: EVP, Sales 10855 SOUTH RIVER FRONT PARKWAY, SOUTH JORDAN UT 84095
Len Blackwell director 10855 SOUTH RIVER FRONT PARKWAY, SOUTH JORDAN UT 84095
Abdiel Capital Management, Llc 10 percent owner 90 PARK AVENUE, 29TH FLOOR, NEW YORK NY 10016
Moran Colin T. 10 percent owner 410 PARK AVE, SUITE 930, NEW YORK NY 10022
Abdiel Capital Advisors, Lp 10 percent owner 90 PARK AVENUE, 29TH FLOOR, NEW YORK NY 10016
Abdiel Capital Lp 10 percent owner C/O ABDIEL CAPITAL ADVISORS, LP, 90 PARK AVENUE, 29TH FLOOR, NEW YORK NY 10016
Martin F Petersen officer: Chief Financial Officer 5152 NORTH EDGEWOOD DRIVE, SUITE 375, PROVO UT 84604
Petrus Trust Company, Lta 10 percent owner 3000 TURTLE CREEK BLVD., DALLAS TX 75219
L.p. Hwgaa, 10 percent owner 3000 TURTLE CREEK BLVD, DALLAS TX 75219