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Cricut (Cricut) Selling, General, & Admin. Expense : $211.5 Mil (TTM As of Mar. 2024)


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What is Cricut Selling, General, & Admin. Expense?

Selling, general, & admin. expense (SGA) includes the direct and indirect costs and all general and administrative expenses of a company. Cricut's selling, general, & admin. expense for the three months ended in Mar. 2024 was $51.5 Mil. Its selling, general, & admin. expense for the trailing twelve months (TTM) ended in Mar. 2024 was $211.5 Mil.


Cricut Selling, General, & Admin. Expense Historical Data

The historical data trend for Cricut's Selling, General, & Admin. Expense can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

* Premium members only.

Cricut Selling, General, & Admin. Expense Chart

Cricut Annual Data
Trend Dec18 Dec19 Dec20 Dec21 Dec22 Dec23
Selling, General, & Admin. Expense
Get a 7-Day Free Trial 62.12 92.93 185.23 193.03 208.26

Cricut Quarterly Data
Dec18 Sep19 Dec19 Mar20 Jun20 Sep20 Dec20 Mar21 Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24
Selling, General, & Admin. Expense Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 48.34 52.06 42.34 65.53 51.54

Competitive Comparison of Cricut's Selling, General, & Admin. Expense

For the Computer Hardware subindustry, Cricut's Selling, General, & Admin. Expense, along with its competitors' market caps and Selling, General, & Admin. Expense data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Cricut's Selling, General, & Admin. Expense Distribution in the Hardware Industry

For the Hardware industry and Technology sector, Cricut's Selling, General, & Admin. Expense distribution charts can be found below:

* The bar in red indicates where Cricut's Selling, General, & Admin. Expense falls into.



Cricut Selling, General, & Admin. Expense Calculation

Selling, General, & Admin. Expense (SGA) includes the direct and indirect costs and all general and administrative expenses of a company. For instance, personnel cost, advertising, rent, communication costs are all part of SGA.

Selling, General, & Admin. Expense for the trailing twelve months (TTM) ended in Mar. 2024 adds up the quarterly data reported by the company within the most recent 12 months, which was $211.5 Mil.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.


Cricut  (NAS:CRCT) Selling, General, & Admin. Expense Explanation

An efficient operation keeps SGA costs low and thus has higher profit margin. The percentage of SGA relative to total revenue is an indication of how efficiently the company operates. Compare this percentage among the companies in the same industry is a good way of finding more efficient operations. A comparison of the SGA cost relative to the revenue with the historical value can also be an indication of how efficient the company has become.

Warren Buffett likes companies with consistent SGA as the percentage of gross profit.

Companies with no durable competitive advantage show wild variation in SG&A as % of Gross Profit.

If SGA is less than 30% of Gross Profit, it is fantastic. If SGA is nearing 100%, it is is in highly competitive industry.


Cricut Selling, General, & Admin. Expense Related Terms

Thank you for viewing the detailed overview of Cricut's Selling, General, & Admin. Expense provided by GuruFocus.com. Please click on the following links to see related term pages.


Cricut (Cricut) Business Description

Industry
GURUFOCUS.COM » STOCK LIST » Technology » Hardware » Cricut Inc (NAS:CRCT) » Definitions » Selling, General, & Admin. Expense
Traded in Other Exchanges
Address
10855 South River Front Parkway, South Jordan, UT, USA, 84095
Cricut Inc designs and builds a creativity platform that enables users to turn ideas into professional-looking handmade goods. With its connected machines, design apps and accessories, and materials, the users create everything from personalized birthday cards, mugs, and T-shirts to large-scale interior decorations. It derives revenues from three segments including Connected machines, Subscriptions, and Accessories and materials. It derives maximum revenue from the Accessories and Materials segment through the sales of Cricut EasyPress, hand tools, machine replacement tools and blades, project materials such as vinyl and iron-on, and sales of a la carte digital content purchases, including fonts, images, and projects.
Executives
Abdiel Qualified Master Fund Lp 10 percent owner 90 PARK AVENUE, 29TH FLOOR, NEW YORK NY 10016
Jason Makler director 10855 SOUTH RIVER FRONT PARKWAY, SOUTH JORDAN UT 84095
Donald B. Olsen officer: EVP, General Counsel & Sec. 10855 SOUTH RIVER FRONT PARKWAY, SOUTH JORDAN UT 84095
Ryan Harmer officer: Principal Accounting Officer 10855 SOUTH RIVER FRONT PARKWAY, SOUTH JORDAN UT 84095
Arora Ashish director, 10 percent owner, officer: Chief Executive Officer 10855 SOUTH RIVER FRONT PARKWAY, SOUTH JORDAN UT 84095
Kimball C Shill officer: Chief Financial Officer 10855 SOUTH RIVER FRONT PARKWAY, SOUTH JORDAN UT 84095
Gregory Rowberry officer: EVP, Sales 10855 SOUTH RIVER FRONT PARKWAY, SOUTH JORDAN UT 84095
Len Blackwell director 10855 SOUTH RIVER FRONT PARKWAY, SOUTH JORDAN UT 84095
Abdiel Capital Management, Llc 10 percent owner 90 PARK AVENUE, 29TH FLOOR, NEW YORK NY 10016
Moran Colin T. 10 percent owner 410 PARK AVE, SUITE 930, NEW YORK NY 10022
Abdiel Capital Advisors, Lp 10 percent owner 90 PARK AVENUE, 29TH FLOOR, NEW YORK NY 10016
Abdiel Capital Lp 10 percent owner C/O ABDIEL CAPITAL ADVISORS, LP, 90 PARK AVENUE, 29TH FLOOR, NEW YORK NY 10016
Martin F Petersen officer: Chief Financial Officer 5152 NORTH EDGEWOOD DRIVE, SUITE 375, PROVO UT 84604
Petrus Trust Company, Lta 10 percent owner 3000 TURTLE CREEK BLVD., DALLAS TX 75219
L.p. Hwgaa, 10 percent owner 3000 TURTLE CREEK BLVD, DALLAS TX 75219

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