Cricut (Cricut) GF Value Rank : 9 (As of May. 13, 2024)

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What is Cricut GF Value Rank?

Cricut has the GF Value Rank of 9.

The GF Value Rank is determined by the price-to-GF-Value (P/GF Value) ratio, a proprietary metric calculated based on historical multiples along with an adjustment factor based on a company's past returns and growth and future estimates of the business' performance.

GuruFocus found that for valuation, we cannot simply give stocks a better GF Value rank simply because they have a lower P/GF Value ratio. Backtesting shows that over the long term, the two worst-performing groups are the most expensive group (with the highest P/GF Value ratio) and the least expensive group (with the lowest P/GF Value ratio).

We can understand why the most expensive group underperforms. We were initially puzzled by the underperformance of the least expensive group, but we realized there is a reason why some stocks are super cheap. If they look too undervalued, it is often because the businesses behind them are poor quality. The market realized this and gave them low valuations. In a way, the market is efficient.

After multiple backtesting analyses, we granted the stocks in third-cheapest percentile the highest GF Value rank, as they have performed the best over a full market cycle. Stock performance is actually not as sensitive to valuation as it is to growth and profitability. On average, the companies in the 20%-50% valuation groups have similar performances. Therefore, we should avoid the most expensive and the least expensive stocks. We can be more tolerant of valuation.

Please click GF Score to see more details on the GF Score's 5 Key Aspects of Analysis.

Competitive Comparison of Cricut's GF Value Rank

For the Computer Hardware subindustry, Cricut's GF Value Rank, along with its competitors' market caps and GF Value Rank data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.

Cricut's GF Value Rank Distribution in the Hardware Industry

For the Hardware industry and Technology sector, Cricut's GF Value Rank distribution charts can be found below:

* The bar in red indicates where Cricut's GF Value Rank falls into.

Cricut GF Value Rank Related Terms

Thank you for viewing the detailed overview of Cricut's GF Value Rank provided by GuruFocus.com. Please click on the following links to see related term pages.

Cricut (Cricut) Business Description

Industry

GURUFOCUS.COM » STOCK LIST » Technology » Hardware » Cricut Inc (NAS:CRCT) » Definitions » GF Value Rank

Comparable Companies

Traded in Other Exchanges

398:Germany

Address

10855 South River Front Parkway, South Jordan, UT, USA, 84095

Website

https://www.cricut.com

Cricut Inc designs and builds a creativity platform that enables users to turn ideas into professional-looking handmade goods. With its connected machines, design apps and accessories, and materials, the users create everything from personalized birthday cards, mugs, and T-shirts to large-scale interior decorations. It derives revenues from three segments including Connected machines, Subscriptions, and Accessories and materials. It derives maximum revenue from the Accessories and Materials segment through the sales of Cricut EasyPress, hand tools, machine replacement tools and blades, project materials such as vinyl and iron-on, and sales of a la carte digital content purchases, including fonts, images, and projects.

Executives

Abdiel Qualified Master Fund Lp	10 percent owner	90 PARK AVENUE, 29TH FLOOR, NEW YORK NY 10016
Jason Makler	director	10855 SOUTH RIVER FRONT PARKWAY, SOUTH JORDAN UT 84095
Donald B. Olsen	officer: EVP, General Counsel & Sec.	10855 SOUTH RIVER FRONT PARKWAY, SOUTH JORDAN UT 84095
Ryan Harmer	officer: Principal Accounting Officer	10855 SOUTH RIVER FRONT PARKWAY, SOUTH JORDAN UT 84095
Arora Ashish	director, 10 percent owner, officer: Chief Executive Officer	10855 SOUTH RIVER FRONT PARKWAY, SOUTH JORDAN UT 84095
Kimball C Shill	officer: Chief Financial Officer	10855 SOUTH RIVER FRONT PARKWAY, SOUTH JORDAN UT 84095
Gregory Rowberry	officer: EVP, Sales	10855 SOUTH RIVER FRONT PARKWAY, SOUTH JORDAN UT 84095
Len Blackwell	director	10855 SOUTH RIVER FRONT PARKWAY, SOUTH JORDAN UT 84095
Abdiel Capital Management, Llc	10 percent owner	90 PARK AVENUE, 29TH FLOOR, NEW YORK NY 10016
Moran Colin T.	10 percent owner	410 PARK AVE, SUITE 930, NEW YORK NY 10022
Abdiel Capital Advisors, Lp	10 percent owner	90 PARK AVENUE, 29TH FLOOR, NEW YORK NY 10016
Abdiel Capital Lp	10 percent owner	C/O ABDIEL CAPITAL ADVISORS, LP, 90 PARK AVENUE, 29TH FLOOR, NEW YORK NY 10016
Martin F Petersen	officer: Chief Financial Officer	5152 NORTH EDGEWOOD DRIVE, SUITE 375, PROVO UT 84604
Petrus Trust Company, Lta	10 percent owner	3000 TURTLE CREEK BLVD., DALLAS TX 75219
L.p. Hwgaa,	10 percent owner	3000 TURTLE CREEK BLVD, DALLAS TX 75219