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Star Plus Legend Holdings (HKSE:06683) Selling, General, & Admin. Expense : HK$239.5 Mil (TTM As of Dec. 2023)


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What is Star Plus Legend Holdings Selling, General, & Admin. Expense?

Selling, general, & admin. expense (SGA) includes the direct and indirect costs and all general and administrative expenses of a company. Star Plus Legend Holdings's selling, general, & admin. expense for the six months ended in Dec. 2023 was HK$158.7 Mil. Its selling, general, & admin. expense for the trailing twelve months (TTM) ended in Dec. 2023 was HK$239.5 Mil.


Star Plus Legend Holdings Selling, General, & Admin. Expense Historical Data

The historical data trend for Star Plus Legend Holdings's Selling, General, & Admin. Expense can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

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Star Plus Legend Holdings Selling, General, & Admin. Expense Chart

Star Plus Legend Holdings Annual Data
Trend Dec19 Dec20 Dec21 Dec22 Dec23
Selling, General, & Admin. Expense
27.51 149.93 194.57 152.48 239.48

Star Plus Legend Holdings Semi-Annual Data
Dec19 Dec20 Dec21 Jun22 Dec22 Jun23 Dec23
Selling, General, & Admin. Expense Get a 7-Day Free Trial - 60.64 94.71 80.83 158.65

Competitive Comparison of Star Plus Legend Holdings's Selling, General, & Admin. Expense

For the Packaged Foods subindustry, Star Plus Legend Holdings's Selling, General, & Admin. Expense, along with its competitors' market caps and Selling, General, & Admin. Expense data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Star Plus Legend Holdings's Selling, General, & Admin. Expense Distribution in the Consumer Packaged Goods Industry

For the Consumer Packaged Goods industry and Consumer Defensive sector, Star Plus Legend Holdings's Selling, General, & Admin. Expense distribution charts can be found below:

* The bar in red indicates where Star Plus Legend Holdings's Selling, General, & Admin. Expense falls into.



Star Plus Legend Holdings Selling, General, & Admin. Expense Calculation

Selling, General, & Admin. Expense (SGA) includes the direct and indirect costs and all general and administrative expenses of a company. For instance, personnel cost, advertising, rent, communication costs are all part of SGA.

Selling, General, & Admin. Expense for the trailing twelve months (TTM) ended in Dec. 2023 adds up the semi-annually data reported by the company within the most recent 12 months, which was HK$239.5 Mil.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.


Star Plus Legend Holdings  (HKSE:06683) Selling, General, & Admin. Expense Explanation

An efficient operation keeps SGA costs low and thus has higher profit margin. The percentage of SGA relative to total revenue is an indication of how efficiently the company operates. Compare this percentage among the companies in the same industry is a good way of finding more efficient operations. A comparison of the SGA cost relative to the revenue with the historical value can also be an indication of how efficient the company has become.

Warren Buffett likes companies with consistent SGA as the percentage of gross profit.

Companies with no durable competitive advantage show wild variation in SG&A as % of Gross Profit.

If SGA is less than 30% of Gross Profit, it is fantastic. If SGA is nearing 100%, it is is in highly competitive industry.


Star Plus Legend Holdings Selling, General, & Admin. Expense Related Terms

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Star Plus Legend Holdings (HKSE:06683) Business Description

Traded in Other Exchanges
N/A
Address
68 Jinjie Road, 2/F, Block 1, Dream Star Garden, Huaqiao Town, Kunshan, CHN
Star Plus Legend Holdings Ltd is an investment holding company. The company and its subsidiaries are principally engaged in new retail business and IP creation and operation business in the People's Republic of China. In the new retail business, the company primarily develops and sells health management products and skincare products. In the IP creation and operation business, the company creates unique celebrity IPs by providing planning and other project management services to media content, acting as an event planning service provider and investor in large-scale concerts featuring celebrities and other events, together with designing and licensing proprietary celebrity IPs. The majority of revenue is derived from the new retail business.
Executives
Zhang Yuan 2201 Interest of corporation controlled by you
Lai Kwok Fai Franki 2101 Beneficial owner
Chen Chung 2501 Other
Ma Hsin-ting 2501 Other
Yang Chun-jung 2501 Other
Yeh Hui-mei 2501 Other
Harmony Culture Investment Limited 2101 Beneficial owner
Legend Key International Limited 2101 Beneficial owner
Max One Ltd. 2101 Beneficial owner
Loo See Yuen 2201 Interest of corporation controlled by you
Ho Chi Sing 2201 Interest of corporation controlled by you

Star Plus Legend Holdings (HKSE:06683) Headlines

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