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LookSmart (FRA:LOKB) Operating Margin % : -99.23% (As of Jun. 2015)


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What is LookSmart Operating Margin %?

Operating Margin % is calculated as Operating Income divided by its Revenue. LookSmart's Operating Income for the three months ended in Jun. 2015 was €-0.90 Mil. LookSmart's Revenue for the three months ended in Jun. 2015 was €0.91 Mil. Therefore, LookSmart's Operating Margin % for the quarter that ended in Jun. 2015 was -99.23%.

The historical rank and industry rank for LookSmart's Operating Margin % or its related term are showing as below:

FRA:LOKB' s Operating Margin % Range Over the Past 10 Years
Min: -139.96   Med: -27.22   Max: 2.16
Current: -111.75


FRA:LOKB's Operating Margin % is not ranked
in the Interactive Media industry.
Industry Median: 1.455 vs FRA:LOKB: -111.75

LookSmart's 5-Year Average Operating Margin % Growth Rate was 0.00% per year.

LookSmart's Operating Income for the three months ended in Jun. 2015 was €-0.90 Mil. Its Operating Income for the trailing twelve months (TTM) ended in Jun. 2015 was €-3.99 Mil.


LookSmart Operating Margin % Historical Data

The historical data trend for LookSmart's Operating Margin % can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

* Premium members only.

LookSmart Operating Margin % Chart

LookSmart Annual Data
Trend Dec05 Dec06 Dec07 Dec08 Dec09 Dec10 Dec11 Dec12 Dec13 Dec14
Operating Margin %
Get a 7-Day Free Trial Premium Member Only Premium Member Only 1.35 -10.26 -70.65 -82.73 -139.97

LookSmart Quarterly Data
Sep10 Dec10 Mar11 Jun11 Sep11 Dec11 Mar12 Jun12 Sep12 Dec12 Mar13 Jun13 Sep13 Dec13 Mar14 Jun14 Sep14 Dec14 Mar15 Jun15
Operating Margin % Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only -134.87 -106.39 -145.79 -100.00 -99.23

Competitive Comparison of LookSmart's Operating Margin %

For the Internet Content & Information subindustry, LookSmart's Operating Margin %, along with its competitors' market caps and Operating Margin % data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


LookSmart's Operating Margin % Distribution in the Interactive Media Industry

For the Interactive Media industry and Communication Services sector, LookSmart's Operating Margin % distribution charts can be found below:

* The bar in red indicates where LookSmart's Operating Margin % falls into.



LookSmart Operating Margin % Calculation

Operating Margin % - also known as operating income margin, operating profit margin and return on sales (ROS) - is the ratio of Operating Income divided by net sales or Revenue, usually presented in percent.

LookSmart's Operating Margin % for the fiscal year that ended in Dec. 2014 is calculated as

Operating Margin %=Operating Income (A: Dec. 2014 ) / Revenue (A: Dec. 2014 )
=-5.337 / 3.813
=-139.97 %

LookSmart's Operating Margin % for the quarter that ended in Jun. 2015 is calculated as

Operating Margin %=Operating Income (Q: Jun. 2015 ) / Revenue (Q: Jun. 2015 )
=-0.902 / 0.909
=-99.23 %

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.


LookSmart  (FRA:LOKB) Operating Margin % Explanation

Just like Gross Margin %, it is important to see a company maintains its operating margin over time. Among the same industry, a company with higher operating margin is more efficient in its operation. It is also more stable during industry slowdown or recessions. Peter Lynch prefers those with higher margins than those with lower margins.


Be Aware

Operating Margin % can be manipulated by adjusting the rate of depreciation, depletion and amortization (DDA).

If a company is facing competition, its Operating Margin % may decline. Often the Operating Margin % declines well before the company's Revenue or even profit decline. Therefore, Operating Margin % is a very important indicator of whether the company is facing problems.

For instance, by 2012, Nokia (NOK)'s problems were well known and its stock had lost more than 90% of its market value since 2007. But Nokia’s Operating Margin % had already been in decline since 2002, although its Earnings per Share (Diluted) were still rising. Investors who paid attention to Operating Margin % would have avoided this huge loss. The same can be said for Research-in-Motion (RIMM).

Therefore, Operating Margin % is a very important screening filter for GuruFocus. GuruFocus's Buffett-Munger screener requires that the profit margin is either consistent or expanding. The Model Portfolio of the Buffett-Munger screener has outperformed the market every year since inception in 2009.


LookSmart Operating Margin % Related Terms

Thank you for viewing the detailed overview of LookSmart's Operating Margin % provided by GuruFocus.com. Please click on the following links to see related term pages.


LookSmart (FRA:LOKB) Business Description

Traded in Other Exchanges
N/A
Address
LookSmart Ltd was organized in 1996 and is incorporated in the State of Delaware. The Company is a search advertising network solutions Company that provides relevant solutions for search advertising customers. It operates in a large online search advertising ecosystem serving ads that target user queries on partner sites. It operates in the middle of this ecosystem, acquiring search queries from a variety of sources and matching them with the keywords of its search advertising customers. The Companys largest category of customers has been intermediaries, the majority of which purchase clicks to sell into the affiliate networks of the large search engine providers. Another category of customers are direct advertisers and their agencies whose objective is to obtain conversions or sales from the clicks. The last category of customers is self-service advertisers that sign-up online and pays by credit card. It offers search advertising customers targeted, pay-per-click (PPC) search via a monitored search advertising distribution network using the Companys AdCenter platform technology. The Companys search advertising network includes publishers and search advertising customers, including intermediaries and direct advertising customers and their agencies as well as self-service customers in the United States and certain other countries. The Companys application programming interface (API) allows search advertising customers and their advertising agencies to connect any type of marketing or reporting software with minimal effort for easier access, management, and optimization of search advertising campaigns. It also offers publishers licensed private-label search advertiser network solutions based on its AdCenter platform technology (Publisher Solutions). Publisher Solutions consist of hosted auction-based ad serving with an ad backfill capability that allows publishers and portals to manage their advertiser relationships, distribution channels and accounts. The Companys trademarks include LookSmart. It is subject to a number of domestic state and federal laws that affect companies conducting business on the Internet.

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