Aurora Design PCL (BKK:AURA) Gross Margin % : 10.70% (As of Mar. 2024)

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What is Aurora Design PCL Gross Margin %?

Gross Margin % is calculated as gross profit divided by its revenue. Aurora Design PCL's Gross Profit for the three months ended in Mar. 2024 was ฿873 Mil. Aurora Design PCL's Revenue for the three months ended in Mar. 2024 was ฿8,161 Mil. Therefore, Aurora Design PCL's Gross Margin % for the quarter that ended in Mar. 2024 was 10.70%.

The historical rank and industry rank for Aurora Design PCL's Gross Margin % or its related term are showing as below:

BKK:AURA' s Gross Margin % Range Over the Past 10 Years
Min: 8.51 Med: 9.22 Max: 10.93
Current: 9.84

During the past 5 years, the highest Gross Margin % of Aurora Design PCL was 10.93%. The lowest was 8.51%. And the median was 9.22%.

BKK:AURA's Gross Margin % is ranked worse than
91.33% of 1096 companies
in the Retail - Cyclical industry
Industry Median: 36.675 vs BKK:AURA: 9.84

Aurora Design PCL had a gross margin of 10.70% for the quarter that ended in Mar. 2024 => No sustainable competitive advantage

The 5-Year average Growth Rate of Gross Margin for Aurora Design PCL was 0.00% per year.

Aurora Design PCL Gross Margin % Historical Data

The historical data trend for Aurora Design PCL's Gross Margin % can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

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Aurora Design PCL Gross Margin % Chart

Aurora Design PCL Annual Data

Trend

Dec19

Dec20

Dec21

Dec22

Dec23

Gross Margin %

10.93

8.88

8.51

9.55

Aurora Design PCL Quarterly Data
	Dec20	Dec21	Mar22	Jun22	Sep22	Dec22	Mar23	Jun23	Sep23	Dec23	Mar24
Gross Margin %	Get a 7-Day Free Trial						9.62	9.31	9.30	9.91	10.70

Competitive Comparison of Aurora Design PCL's Gross Margin %

For the Luxury Goods subindustry, Aurora Design PCL's Gross Margin %, along with its competitors' market caps and Gross Margin % data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.

Aurora Design PCL's Gross Margin % Distribution in the Retail - Cyclical Industry

For the Retail - Cyclical industry and Consumer Cyclical sector, Aurora Design PCL's Gross Margin % distribution charts can be found below:

* The bar in red indicates where Aurora Design PCL's Gross Margin % falls into.

Aurora Design PCL Gross Margin % Calculation

Gross Margin is the percentage of Gross Profit out of sales or Revenue.

Aurora Design PCL's Gross Margin for the fiscal year that ended in Dec. 2023 is calculated as

Gross Margin % (A: Dec. 2023 )	=	Gross Profit (A: Dec. 2023 )	/	Revenue (A: Dec. 2023 )
	=	2853.2	/	29877.795
	=	(Revenue - Cost of Goods Sold)	/	Revenue
	=	(29877.795 - 27024.638)	/	29877.795
	=	9.55 %

Aurora Design PCL's Gross Margin for the quarter that ended in Mar. 2024 is calculated as

Gross Margin % (Q: Mar. 2024 )	=	Gross Profit (Q: Mar. 2024 )	/	Revenue (Q: Mar. 2024 )
	=	872.9	/	8160.902
	=	(Revenue - Cost of Goods Sold)	/	Revenue
	=	(8160.902 - 7287.999)	/	8160.902
	=	10.70 %

A positive Gross Profit is only the first step for a company to make a net profit. The gross profit needs to be big enough to also cover related labor, equipment, rental, marketing/advertising, research and development and a lot of other costs in selling the products.

Aurora Design PCL (BKK:AURA) Gross Margin % Explanation

Warren Buffett believes that firms with excellent long term economics tend to have consistently higher margins.

Durable competitive advantage creates a high Gross Margin % because of the freedom to price in excess of cost. Companies can be categorized by their Gross Margin %

1. Greater than 40% = Durable competitive advantage
2. Less than 40% = Competition eroding margins
3. Less than 20% = no sustainable competitive advantage
Consistency of Gross Margin is key

Aurora Design PCL had a gross margin of 10.70% for the quarter that ended in Mar. 2024 => No sustainable competitive advantage

Be Aware

If a company loses its competitive advantages, usually its gross margin declines well before its sales declines. Watching Gross Margin % and Operating Margin % closely helps avoid value trap situations.

Aurora Design PCL Gross Margin % Related Terms

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Aurora Design PCL (BKK:AURA) Business Description

Industry

GURUFOCUS.COM » STOCK LIST » Consumer Cyclical » Retail - Cyclical » Aurora Design PCL (BKK:AURA) » Definitions » Gross Margin %

Comparable Companies

Traded in Other Exchanges

N/A

Address

444 Soi Udomsuk 26, Bang Na Nuea, Bang Na, Bangkok, THA, 10260

Website

https://www.auroradesign.co.th

Aurora Design PCL is thailand based company which engages in the trading of gold jewelry, diamonds, gems and k-gold. and rendering service of sale with rights of redemption for gold jewelry, diamonds, gems and k-gold.