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Apple (AAPL) Cyclically Adjusted PS Ratio : 10.44 (As of Apr. 26, 2025)


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What is Apple Cyclically Adjusted PS Ratio?

As of today (2025-04-26), Apple's current share price is $209.28. Apple's Cyclically Adjusted Revenue per Share for the quarter that ended in Dec. 2024 was $20.05. Apple's Cyclically Adjusted PS Ratio for today is 10.44.

The historical rank and industry rank for Apple's Cyclically Adjusted PS Ratio or its related term are showing as below:

AAPL' s Cyclically Adjusted PS Ratio Range Over the Past 10 Years
Min: 4.61   Med: 8.33   Max: 14.12
Current: 10.44

During the past years, Apple's highest Cyclically Adjusted PS Ratio was 14.12. The lowest was 4.61. And the median was 8.33.

AAPL's Cyclically Adjusted PS Ratio is ranked worse than
95.57% of 1829 companies
in the Hardware industry
Industry Median: 1.05 vs AAPL: 10.44

The Shiller PE Ratio was first used by professor Robert Shiller. He uses E10 for his Shiller PE Ratio calculation. E10 is the average of the inflation adjusted earnings per share of a company over the past 10 years. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted PS Ratio. The Cyclically Adjusted Revenue per Share is the average of the inflation adjusted revenue per share of a company over the past 10 years.

Apple's adjusted revenue per share data for the three months ended in Dec. 2024 was $8.204. Add all the adjusted revenue per share for the past 10 years together and divide 10 will get our Cyclically Adjusted Revenue per Share, which is $20.05 for the trailing ten years ended in Dec. 2024.

Shiller PE for Stocks: The True Measure of Stock Valuation


Apple Cyclically Adjusted PS Ratio Historical Data

The historical data trend for Apple's Cyclically Adjusted PS Ratio can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

* Premium members only.

Apple Cyclically Adjusted PS Ratio Chart

Apple Annual Data
Trend Sep15 Sep16 Sep17 Sep18 Sep19 Sep20 Sep21 Sep22 Sep23 Sep24
Cyclically Adjusted PS Ratio
Get a 7-Day Free Trial Premium Member Only Premium Member Only 11.11 11.13 8.94 9.71 11.86

Apple Quarterly Data
Mar20 Jun20 Sep20 Dec20 Mar21 Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24
Cyclically Adjusted PS Ratio Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 10.67 9.16 10.98 11.86 12.49

Competitive Comparison of Apple's Cyclically Adjusted PS Ratio

For the Consumer Electronics subindustry, Apple's Cyclically Adjusted PS Ratio, along with its competitors' market caps and Cyclically Adjusted PS Ratio data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Apple's Cyclically Adjusted PS Ratio Distribution in the Hardware Industry

For the Hardware industry and Technology sector, Apple's Cyclically Adjusted PS Ratio distribution charts can be found below:

* The bar in red indicates where Apple's Cyclically Adjusted PS Ratio falls into.


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Apple Cyclically Adjusted PS Ratio Calculation

Like the Shiller PE Ratio, the Cyclically Adjusted PS Ratio takes the Revenue per Share from the past 10 years, adjusts it for inflation, and then calculates the average. This average is then used for the P/S calculation. Because it considers this 10-year average, it's often referred to as the CAPS Ratio.

The Shiller PE Ratio was first used by professor Robert Shiller to measure the valuation of the overall market. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted PS Ratio.

Apple's Cyclically Adjusted PS Ratio for today is calculated as

Cyclically Adjusted PS Ratio=Share Price/ Cyclically Adjusted Revenue per Share
=209.28/20.05
=10.44

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Apple's Cyclically Adjusted Revenue per Share for the quarter that ended in Dec. 2024 is calculated as:

For example, Apple's adjusted Revenue per Share data for the three months ended in Dec. 2024 was:

Adj_RevenuePerShare=Revenue per Share/CPI of Dec. 2024 (Change)*Current CPI (Dec. 2024)
=8.204/133.1571*133.1571
=8.204

Current CPI (Dec. 2024) = 133.1571.

Apple Quarterly Data

Revenue per Share CPI Adj_RevenuePerShare
201503 2.485 99.621 3.322
201506 2.148 100.684 2.841
201509 2.266 100.392 3.006
201512 3.391 99.792 4.525
201603 2.281 100.470 3.023
201606 1.935 101.688 2.534
201609 2.172 101.861 2.839
201612 3.676 101.863 4.805
201703 2.513 102.862 3.253
201706 2.169 103.349 2.795
201709 2.536 104.136 3.243
201712 4.280 104.011 5.479
201803 3.016 105.290 3.814
201806 2.703 106.317 3.385
201809 3.244 106.507 4.056
201812 4.416 105.998 5.547
201903 3.085 107.251 3.830
201906 2.924 108.070 3.603
201909 3.542 108.329 4.354
201912 5.153 108.420 6.329
202003 3.310 108.902 4.047
202006 3.426 108.767 4.194
202009 3.749 109.815 4.546
202012 6.512 109.897 7.890
202103 5.292 111.754 6.306
202106 4.853 114.631 5.637
202109 5.011 115.734 5.765
202112 7.503 117.630 8.493
202203 5.930 121.301 6.510
202206 5.101 125.017 5.433
202209 5.593 125.227 5.947
202212 7.342 125.222 7.807
202303 5.984 127.348 6.257
202306 5.185 128.729 5.363
202309 5.711 129.860 5.856
202312 7.677 129.419 7.899
202403 5.868 131.776 5.929
202406 5.589 132.554 5.614
202409 6.228 133.029 6.234
202412 8.204 133.157 8.204

Add all the adjusted revenue per share together and divide 10 will get our Cyclically Adjusted Revenue per Share.

Please note that we use the CPI data of the country/region where the company is headquartered. If the CPI data for that country/region is not available, then we will use the CPI data of the United States as default.


Apple  (NAS:AAPL) Cyclically Adjusted PS Ratio Explanation

Compared with the regular PS Ratio, which works poorly for cyclical businesses, the Cyclically Adjusted PS Ratio smoothed out the fluctuations of revenue during business cycles. Therefore it is more accurate in reflecting the valuation of the company.

If a company has consistent business performance, the Cyclically Adjusted PS Ratio should give similar results to regular PS Ratio.


Apple Cyclically Adjusted PS Ratio Related Terms

Thank you for viewing the detailed overview of Apple's Cyclically Adjusted PS Ratio provided by GuruFocus.com. Please click on the following links to see related term pages.


Apple Business Description

Industry
Address
One Apple Park Way, Cupertino, CA, USA, 95014
Apple is among the largest companies in the world, with a broad portfolio of hardware and software products targeted at consumers and businesses. Apple's iPhone makes up a majority of the firm sales, and Apple's other products like Mac, iPad, and Watch are designed around the iPhone as the focal point of an expansive software ecosystem. Apple has progressively worked to add new applications, like streaming video, subscription bundles, and augmented reality. The firm designs its own software and semiconductors while working with subcontractors like Foxconn and TSMC to build its products and chips. Slightly less than half of Apple's sales come directly through its flagship stores, with a majority of sales coming indirectly through partnerships and distribution.
Executives
Katherine L. Adams officer: SVP, General Counsel APPLE INC., 1 INFINITE LOOP, CUPERTINO CA 95014
Jeffrey E Williams officer: COO ONE INFINITE LOOP, CUPERTINO CA 95014
Timothy D Cook director, officer: Chief Executive Officer C/O APPLE INC, ONE INFINITE LOOP, CUPERTINO CA 95014
Arthur D Levinson director C/O GENENTECH INC, 1 DNA WAY MS 49, SOUTH SAN FRANCISCO CA 94080-4990
Chris Kondo officer: Principal Accounting Officer 1 INFINITE LOOP, CUPERTINO CA 95014
Luca Maestri officer: Senior Vice President, CFO 1 INFINITE LOOP, CUPERTINO CA 95014
Deirdre O'brien officer: Senior Vice President ONE APPLE PARK WAY, CUPERTINO CA 95014
Alex Gorsky director JOHNSON & JOHNSON, ONE JOHNSON & JOHNSON PLAZA, NEW BRUNSWICK NJ 08933
Monica C Lozano director
Angela J Ahrendts officer: Senior Vice President 1 INFINITE LOOP, CUPERTINO CA 95014
Johny Srouji officer: Senior Vice President 1 INFINITE LOOP, CUPERTINO CA 95014
Craig Federighi officer: Senior Vice President 807 11TH AVENUE, SUNNYVALE CA 94089
Daniel J. Riccio officer: Senior Vice President 1 INFINITE LOOP, CUPERTINO CA 95014
Philip W Schiller officer: Senior Vice President C/O APPLE INC, ONE INFINITE LOOP, CUPERTINO CA 95014
Susan Wagner director C/O BLACKROCK, INC., 40 EAST 52ND STREET, NEW YORK NY 10022