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Famous Brands (JSE:FBR) Selling and Marketing Expense : R660 Mil (TTM As of Feb. 2024)


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What is Famous Brands Selling and Marketing Expense?

Selling and Marketing Expense is the aggregate total amount of expenses directly related to the marketing or selling of products or services. Famous Brands's Selling and Marketing Expense for the six months ended in Feb. 2024 was R338 Mil. Its Selling and Marketing Expense for the trailing twelve months (TTM) ended in Feb. 2024 was R660 Mil.

Famous Brands Selling and Marketing Expense Historical Data

The historical data trend for Famous Brands's Selling and Marketing Expense can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

* Premium members only.

Famous Brands Selling and Marketing Expense Chart

Famous Brands Annual Data
Trend Feb15 Feb16 Feb17 Feb18 Feb19 Feb20 Feb21 Feb22 Feb23 Feb24
Selling and Marketing Expense
Get a 7-Day Free Trial Premium Member Only Premium Member Only 2,175.64 1,725.61 583.27 614.20 659.54

Famous Brands Semi-Annual Data
Aug14 Feb15 Aug15 Feb16 Aug16 Feb17 Aug17 Feb18 Aug18 Feb19 Aug19 Feb20 Aug20 Feb21 Aug21 Feb22 Aug22 Feb23 Aug23 Feb24
Selling and Marketing Expense Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 337.66 301.48 312.72 322.00 337.54

Famous Brands Selling and Marketing Expense Calculation

Selling and Marketing Expense is the aggregate total amount of expenses directly related to the marketing or selling of products or services.

Selling and Marketing Expense for the trailing twelve months (TTM) ended in Feb. 2024 adds up the semi-annually data reported by the company within the most recent 12 months, which was R660 Mil.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Famous Brands Selling and Marketing Expense Related Terms

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Famous Brands (JSE:FBR) Business Description

Industry
GURUFOCUS.COM » STOCK LIST » Consumer Cyclical » Restaurants » Famous Brands Ltd (JSE:FBR) » Definitions » Selling and Marketing Expense
Comparable Companies
JSE:SUR JSE:GPL MCD SBUX CMG LSE:CPG YUM TSX:QSP.UN YUMC TSX:QSR DRI HKSE:06862 DPZ LKNCY ADX:AMR TSE:7550 TXRH WING TSE:2702 PHS:JFC
Traded in Other Exchanges
N/A
Address
478 James Crescent, P.O. Box 2884, Halfway House, Midrand, GT, ZAF, 1685
Website
https://www.famousbrands.co.za
Famous Brands Ltd owns a portfolio of roughly 30 restaurant chains in Africa and the United Kingdom. Its biggest brands include Steers, Wimpy, Debonairs Pizza, Fishaways, Mr Biggs, and Mugg & Bean. Franchisees operate all of the company's restaurants. Most of the company's revenue comes from its supply chain segment, which is responsible for manufacturing restaurant items and delivering the products to the company's franchisees and other customers. More than three fourths of Famous Brands' restaurants are in South Africa.