Criteo (Criteo) ROCE % : 3.88% (As of Mar. 2024)

View and export this data going back to 2013. Start your Free Trial

What is Criteo ROCE %?

ROCE % measures how well a company generates profits from its capital. It is calculated as EBIT divided by Capital Employed, where Capital Employed is calculated as Total Assets minus Total Current Liabilities. Criteo's annualized ROCE % for the quarter that ended in Mar. 2024 was 3.88%.

Criteo ROCE % Historical Data

The historical data trend for Criteo's ROCE % can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

* Premium members only.

Criteo ROCE % Chart

Criteo Annual Data

Trend

Dec14

Dec15

Dec16

Dec17

Dec18

Dec19

Dec20

Dec21

Dec22

Dec23

ROCE %

Get a 7-Day Free Trial

12.64

8.98

12.17

3.42

6.11

Criteo Quarterly Data
	Jun19	Sep19	Dec19	Mar20	Jun20	Sep20	Dec20	Mar21	Jun21	Sep21	Dec21	Mar22	Jun22	Sep22	Dec22	Mar23	Jun23	Sep23	Dec23	Mar24
ROCE %	Get a 7-Day Free Trial															-5.25	-0.11	3.02	27.83	3.88

Criteo ROCE % Calculation

Criteo's annualized ROCE % for the fiscal year that ended in Dec. 2023 is calculated as:

ROCE %	=	EBIT	/	( (Capital Employed	+	Capital Employed)	/ count )
		(A: Dec. 2023 )		(A: Dec. 2022 )		(A: Dec. 2023 )
	=	EBIT	/	( ( (Total Assets - Total Current Liabilities)	+	(Total Assets - Total Current Liabilities) )	/ count )
		(A: Dec. 2023 )		(A: Dec. 2022 )		(A: Dec. 2023 )
	=	76.972	/	( ( (2348.894 - 1079.993)	+	(2431.919 - 1180.487) )	/ 2 )
	=	76.972	/	( (1268.901	+	1251.432)	/ 2 )
	=	76.972	/	1260.1665
	=	6.11 %

Criteo's ROCE % of for the quarter that ended in Mar. 2024 is calculated as:

ROCE %	=	EBIT ⁽¹⁾	/	( (Capital Employed	+	Capital Employed)	/ count )
		(Q: Mar. 2024 )		(Q: Dec. 2023 )		(Q: Mar. 2024 )
	=	EBIT	/	( ( (Total Assets - Total Current Liabilities)	+	(Total Assets - Total Current Liabilities) )	/ count )
		(Q: Mar. 2024 )		(Q: Dec. 2023 )		(Q: Mar. 2024 )
	=	47.832	/	( ( (2431.919 - 1180.487)	+	(2206.25 - 994.979) )	/ 2 )
	=	47.832	/	( ( 1251.432	+	1211.271 )	/ 2 )
	=	47.832	/	1231.3515
	=	3.88 %

(1) Note: The EBIT data used here is four times the quarterly (Mar. 2024) EBIT data.

Criteo (NAS:CRTO) ROCE % Explanation

ROCE % can be especially useful when comparing the performance of capital-intensive companies. Unlike ROE %, which indicates the profitability of Shareholders Equity, ROCE % also considers long-term debt in Capital Employed. This can be helpful when analyzing companies with significant debt, as the result is neutralized by taking debt into consideration.

Generally speaking, a higher ROCE % indicates a stonger profitability for a company. Moreover, it is important to look at the ratio from a long term perspective. Investors tend to favor companies with stable and rising ROCE % trend over those with volatile ones.

Criteo ROCE % Related Terms

Thank you for viewing the detailed overview of Criteo's ROCE % provided by GuruFocus.com. Please click on the following links to see related term pages.

Criteo (Criteo) Business Description

Industry

GURUFOCUS.COM » STOCK LIST » Communication Services » Media - Diversified » Criteo SA (NAS:CRTO) » Definitions » ROCE %

Comparable Companies

Traded in Other Exchanges

CI5A:Germany

Address

32 Rue Blanche, Paris, FRA, 75009

Website

https://www.criteo.com

Headquartered in Paris, Criteo is one of the leading ad-tech companies in the digital advertising market. Its technology, allows retailer advertisers to launch multichannel and cross-device marketing campaigns in real time. With real-time return on investment analysis of the ads, the firm's clients can adjust their marketing strategies dynamically. The firm also provides technology allowing retailers to effectively manage their ad inventories and improve yield optimization.

Executives

Megan Clarken	officer: Chief Executive Officer	C/O CRITEO LEGAL DEPT., 387 PARK AVENUE SOUTH, 12TH FLOOR, NEW YORK NY 10016
Ryan Damon	other: EVP, Gen. Counsel & Secretary	C/O CRITEO, 32 RUE BLANCHE, PARIS I0 75009
Sarah Js Glickman	officer: Chief Financial Officer	60 BINNEY STREET, C/O BLUEBIRD BIO, INC., CAMBRIDGE MA 02142
Van Der Kooi Frederik	director	C/O CRITEO LEGAL DEPT., 387 PARK AVENUE SOUTH, 12TH FLOOR, NEW YORK NY 10016
Marie Lalleman	director	C/O CRITEO, 32 RUE BLANCHE, PARIS I0 75009
Nathalie Balla	director	C/O CRITEO, 32 RUE BLANCHE, PARIS I0 75009
Rachel Picard	director	C/O CRITEO, 32 RUE BLANCHE, PARIS I0 75009
James Warner	director	135 WEST 18TH STREET, 5TH FLOOR, NEW YORK NY 10011
Edmond Mesrobian	director	10 S ALMADEN BLVD, 16TH FLOOR, SAN JOSE CA 95113
Jean-baptiste Rudelle	director, officer: Executive Chairman	C/O CRITEO S.A., 32 RUE BLANCHE, PARIS I0 75009
David J Anderson	officer: Interim CFO	C/O HONEYWELL INTERNATIONAL INC, 101 COLUMBIA ROAD, MORRISTOWN NJ 09762
Dan Teodosiu	officer: Chief Technology Officer	C/O CRITEO, 32 RUE BLANCHE, PARIS I0 75009
Mary Spilman	officer: Chief Revenue Officer	C/O CRITEO LEGAL DEPT., 387 PARK AVENUE SOUTH, 12TH FLOOR, NEW YORK NY 10016
Eric Eichmann	director, officer: Chief Executive Officer	C/O CRITEO LEGAL DEPT., 387 PARK AVENUE SOUTH, 11TH FLOOR, NEW YORK NY 10016
Pesquidoux Hubert De	director	TEKELEC, 5200 PARAMOUNT PARKWAY, MORRISVILLE NC 27560