Bruush Oral Care (Bruush Oral Care) ROC % : -253.54% (As of Apr. 2023)

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What is Bruush Oral Care ROC %?

ROC % measures how well a company generates cash flow relative to the capital it has invested in its business. It is also called ROIC %. Bruush Oral Care's annualized return on capital (ROC %) for the quarter that ended in Apr. 2023 was -253.54%.

As of today (2024-05-27), Bruush Oral Care's WACC % is 0.00%. Bruush Oral Care's ROC % is 0.00% (calculated using TTM income statement data). Bruush Oral Care earns returns that do not match up to its cost of capital. It will destroy value as it grows.

Bruush Oral Care ROC % Historical Data

The historical data trend for Bruush Oral Care's ROC % can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

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Bruush Oral Care ROC % Chart

Bruush Oral Care Annual Data

Trend

Jan20

Jan21

Oct22

ROC %

-313.82

-817.67

-723.79

Bruush Oral Care Quarterly Data
	Jan20	Jan21	Oct21	Apr22	Jul22	Oct22	Apr23
ROC %	Get a 7-Day Free Trial			-	-	-402.15	-1,917.17	-253.54

Bruush Oral Care ROC % Calculation

Bruush Oral Care's annualized Return on Capital (ROC %) for the fiscal year that ended in Oct. 2022 is calculated as:

	ROC % (A: Oct. 2022 )
=	NOPAT	/	Average Invested Capital
=	Operating Income * ( 1 - Tax Rate % )	/	( (Invested Capital (A: Jan. 2021 )	+	Invested Capital (A: Oct. 2022 ))	/ count )
=	-10.343 * ( 1 - 0% )	/	( (1.603	+	1.255)	/ 2 )
=	-10.343	/	1.429
=	-723.79 %

where

	Invested Capital		(A: Jan. 2021 )
=	Total Assets	-	Accounts Payable & Accrued Expense	-	Excess Cash
=	Total Assets	-	Accounts Payable & Accrued Expense	-	( Cash, Cash Equivalents, Marketable Securities	-	max(0, Total Current Liabilities	-	Total Current Assets	+	Cash, Cash Equivalents, Marketable Securities	))
=	2.072	-	0.309	-	( 0.693	-	max(0, 1.908	-	2.068	+	0.693	))
=	1.603

	Invested Capital		(A: Oct. 2022 )
=	Total Assets	-	Accounts Payable & Accrued Expense	-	Excess Cash
=	Total Assets	-	Accounts Payable & Accrued Expense	-	( Cash, Cash Equivalents, Marketable Securities	-	max(0, Total Current Liabilities	-	Total Current Assets	+	Cash, Cash Equivalents, Marketable Securities	))
=	1.191	-	1.345	-	( 0.091	-	max(0, 2.594	-	1.185	+	0.091	))
=	1.255

Bruush Oral Care's annualized Return on Capital (ROC %) for the quarter that ended in Apr. 2023 is calculated as:

	ROC % (Q: Apr. 2023 )
=	NOPAT	/	Average Invested Capital
=	Operating Income * ( 1 - Tax Rate % )	/	( (Invested Capital (Q: Oct. 2022 )	+	Invested Capital (Q: Apr. 2023 ))	/ count )
=	-6.36 * ( 1 - 0% )	/	( (1.255	+	3.762)	/ 2 )
=	-6.36	/	2.5085
=	-253.54 %

where

	Invested Capital		(Q: Oct. 2022 )
=	Total Assets	-	Accounts Payable & Accrued Expense	-	Excess Cash
=	Total Assets	-	Accounts Payable & Accrued Expense	-	( Cash, Cash Equivalents, Marketable Securities	-	max(0, Total Current Liabilities	-	Total Current Assets	+	Cash, Cash Equivalents, Marketable Securities	))
=	1.191	-	1.345	-	( 0.091	-	max(0, 2.594	-	1.185	+	0.091	))
=	1.255

	Invested Capital		(Q: Apr. 2023 )
=	Total Assets	-	Accounts Payable & Accrued Expense	-	Excess Cash
=	Total Assets	-	Accounts Payable & Accrued Expense	-	( Cash, Cash Equivalents, Marketable Securities	-	max(0, Total Current Liabilities	-	Total Current Assets	+	Cash, Cash Equivalents, Marketable Securities	))
=	0.891	-	2.309	-	( 0.194	-	max(0, 6.066	-	0.886	+	0.194	))
=	3.762

Note: The Operating Income data used here is four times the quarterly (Apr. 2023) data.

Bruush Oral Care (NAS:BRSH) ROC % Explanation

ROC % measures how well a company generates cash flow relative to the capital it has invested in its business. It is also called ROIC %. The reason book values of debt and equity are used is because the book values are the capital the company received when issuing the debt or receiving the equity investments.

There are four key components to this definition. The first is the use of operating income or EBIT rather than net income in the numerator. The second is the tax adjustment to this operating income or EBIT, computed as a hypothetical tax based on an effective or marginal tax rate. The third is the use of book values for invested capital, rather than market values. The final is the timing difference; the capital invested is from the end of the prior year whereas the operating income or EBIT is the current year's number.

Why is ROC % important?

Because it costs money to raise capital. A firm that generates higher returns on investment than it costs the company to raise the capital needed for that investment is earning excess returns. A firm that expects to continue generating positive excess returns on new investments in the future will see its value increase as growth increases, whereas a firm that earns returns that do not match up to its cost of capital will destroy value as it grows.

As of today, Bruush Oral Care's WACC % is 0.00%. Bruush Oral Care's ROC % is 0.00% (calculated using TTM income statement data). Bruush Oral Care earns returns that do not match up to its cost of capital. It will destroy value as it grows.

Be Aware

Like ROE % and ROA %, ROC % is calculated with only 12 months of data. Fluctuations in the company's earnings or business cycles can affect the ratio drastically. It is important to look at the ratio from a long term perspective.

Bruush Oral Care ROC % Related Terms

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Bruush Oral Care (Bruush Oral Care) Business Description

Industry

GURUFOCUS.COM » STOCK LIST » Consumer Defensive » Consumer Packaged Goods » Bruush Oral Care Inc (NAS:BRSH) » Definitions » ROC %

Comparable Companies

Traded in Other Exchanges

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Address

1155 Mainland Street, Unit 403, Vancouver, BC, CAN, V6B 5P2

Website

https://www.bruush.com

Bruush Oral Care Inc offers electric toothbrushes. It offers an electric toothbrush fused with sonic technology with six cleaning modes and ultra-soft bristles for an effective clean.