Strax AB (OSTO:STRAX) Gross Margin % : -66.06% (As of Sep. 2023)

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What is Strax AB Gross Margin %?

Gross Margin % is calculated as gross profit divided by its revenue. Strax AB's Gross Profit for the three months ended in Sep. 2023 was kr-47 Mil. Strax AB's Revenue for the three months ended in Sep. 2023 was kr71 Mil. Therefore, Strax AB's Gross Margin % for the quarter that ended in Sep. 2023 was -66.06%.

Warning Sign:

Strax AB gross margin has been in long-term decline. The average rate of decline per year is -10.1%.

The historical rank and industry rank for Strax AB's Gross Margin % or its related term are showing as below:

OSTO:STRAX' s Gross Margin % Range Over the Past 10 Years
Min: -1833.18 Med: 24.5 Max: 112.84
Current: 16.67

During the past 13 years, the highest Gross Margin % of Strax AB was 112.84%. The lowest was -1833.18%. And the median was 24.50%.

OSTO:STRAX's Gross Margin % is ranked worse than
67.98% of 2439 companies
in the Hardware industry
Industry Median: 24.34 vs OSTO:STRAX: 16.67

Strax AB had a gross margin of -66.06% for the quarter that ended in Sep. 2023 => No sustainable competitive advantage

The 5-Year average Growth Rate of Gross Margin for Strax AB was -10.10% per year.

Strax AB Gross Margin % Historical Data

The historical data trend for Strax AB's Gross Margin % can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

* Premium members only.

Strax AB Gross Margin % Chart

Strax AB Annual Data

Trend

Dec13

Dec14

Dec15

Dec16

Dec17

Dec18

Dec19

Dec20

Dec21

Dec22

Gross Margin %

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24.19

24.46

25.51

16.37

16.69

Strax AB Quarterly Data
	Dec18	Mar19	Jun19	Sep19	Dec19	Mar20	Jun20	Sep20	Dec20	Mar21	Jun21	Sep21	Dec21	Mar22	Jun22	Sep22	Dec22	Mar23	Jun23	Sep23
Gross Margin %	Get a 7-Day Free Trial															43.52	16.29	32.09	32.07	-66.06

Competitive Comparison of Strax AB's Gross Margin %

For the Communication Equipment subindustry, Strax AB's Gross Margin %, along with its competitors' market caps and Gross Margin % data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.

Strax AB's Gross Margin % Distribution in the Hardware Industry

For the Hardware industry and Technology sector, Strax AB's Gross Margin % distribution charts can be found below:

* The bar in red indicates where Strax AB's Gross Margin % falls into.

Strax AB Gross Margin % Calculation

Gross Margin is the percentage of Gross Profit out of sales or Revenue.

Strax AB's Gross Margin for the fiscal year that ended in Dec. 2022 is calculated as

Gross Margin % (A: Dec. 2022 )	=	Gross Profit (A: Dec. 2022 )	/	Revenue (A: Dec. 2022 )
	=	191.6	/	1147.648
	=	(Revenue - Cost of Goods Sold)	/	Revenue
	=	(1147.648 - 956.084)	/	1147.648
	=	16.69 %

Strax AB's Gross Margin for the quarter that ended in Sep. 2023 is calculated as

Gross Margin % (Q: Sep. 2023 )	=	Gross Profit (Q: Sep. 2023 )	/	Revenue (Q: Sep. 2023 )
	=	-46.8	/	70.921
	=	(Revenue - Cost of Goods Sold)	/	Revenue
	=	(70.921 - 117.768)	/	70.921
	=	-66.06 %

A positive Gross Profit is only the first step for a company to make a net profit. The gross profit needs to be big enough to also cover related labor, equipment, rental, marketing/advertising, research and development and a lot of other costs in selling the products.

Strax AB (OSTO:STRAX) Gross Margin % Explanation

Warren Buffett believes that firms with excellent long term economics tend to have consistently higher margins.

Durable competitive advantage creates a high Gross Margin % because of the freedom to price in excess of cost. Companies can be categorized by their Gross Margin %

1. Greater than 40% = Durable competitive advantage
2. Less than 40% = Competition eroding margins
3. Less than 20% = no sustainable competitive advantage
Consistency of Gross Margin is key

Strax AB had a gross margin of -66.06% for the quarter that ended in Sep. 2023 => No sustainable competitive advantage

Be Aware

If a company loses its competitive advantages, usually its gross margin declines well before its sales declines. Watching Gross Margin % and Operating Margin % closely helps avoid value trap situations.

Strax AB Gross Margin % Related Terms

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Strax AB (OSTO:STRAX) Business Description

Industry

GURUFOCUS.COM » STOCK LIST » Technology » Hardware » Strax AB (OSTO:STRAX) » Definitions » Gross Margin %

Comparable Companies

Traded in Other Exchanges

NOBC:Germany

Address

Master Samuelsgatan 10, Stockholm, SWE, 111 44

Website

https://www.strax.com

Strax AB is specialized in accessories that empower mobile lifestyles. Its portfolio of branded accessories covers all major mobile accessory categories: Protection, Power, Connectivity, as well as Personal Audio. Its Health & Wellness category offers branded Personal Protection products. Its distribution business reaches a broad customer base, through 70 000 brick and mortar stores around the globe, as well as through online marketplaces and direct-to-consumers. The company's wholly-owned brands include Urbanista, Clckr, Richmond & Finch, Planet Buddies, xqisit, AVO+, Dottir and grell, and licensed brands include adidas, Bugatti, Diesel, Superdry and WeSC. The firm's distribution business also services over 40 other major mobile accessory brands.

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