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Market Connections Asia PCL (BKK:MCA) Gross Margin % : 22.33% (As of Dec. 2023)


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What is Market Connections Asia PCL Gross Margin %?

Gross Margin % is calculated as gross profit divided by its revenue. Market Connections Asia PCL's Gross Profit for the six months ended in Dec. 2023 was ฿58.2 Mil. Market Connections Asia PCL's Revenue for the six months ended in Dec. 2023 was ฿260.8 Mil. Therefore, Market Connections Asia PCL's Gross Margin % for the quarter that ended in Dec. 2023 was 22.33%.


The historical rank and industry rank for Market Connections Asia PCL's Gross Margin % or its related term are showing as below:

BKK:MCA' s Gross Margin % Range Over the Past 10 Years
Min: 22.24   Med: 22.39   Max: 26.26
Current: 22.39


During the past 3 years, the highest Gross Margin % of Market Connections Asia PCL was 26.26%. The lowest was 22.24%. And the median was 22.39%.

BKK:MCA's Gross Margin % is ranked worse than
75.99% of 962 companies
in the Media - Diversified industry
Industry Median: 38.375 vs BKK:MCA: 22.39

Market Connections Asia PCL had a gross margin of 22.33% for the quarter that ended in Dec. 2023 => Competition eroding margins

The 5-Year average Growth Rate of Gross Margin for Market Connections Asia PCL was 0.00% per year.


Market Connections Asia PCL Gross Margin % Historical Data

The historical data trend for Market Connections Asia PCL's Gross Margin % can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

* Premium members only.

Market Connections Asia PCL Gross Margin % Chart

Market Connections Asia PCL Annual Data
Trend Dec21 Dec22 Dec23
Gross Margin %
26.26 22.24 22.39

Market Connections Asia PCL Semi-Annual Data
Dec21 Jun22 Dec22 Jun23 Dec23
Gross Margin % - 21.94 22.52 22.46 22.33

Competitive Comparison of Market Connections Asia PCL's Gross Margin %

For the Advertising Agencies subindustry, Market Connections Asia PCL's Gross Margin %, along with its competitors' market caps and Gross Margin % data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Market Connections Asia PCL's Gross Margin % Distribution in the Media - Diversified Industry

For the Media - Diversified industry and Communication Services sector, Market Connections Asia PCL's Gross Margin % distribution charts can be found below:

* The bar in red indicates where Market Connections Asia PCL's Gross Margin % falls into.



Market Connections Asia PCL Gross Margin % Calculation

Gross Margin is the percentage of Gross Profit out of sales or Revenue.

Market Connections Asia PCL's Gross Margin for the fiscal year that ended in Dec. 2023 is calculated as

Gross Margin % (A: Dec. 2023 )=Gross Profit (A: Dec. 2023 ) / Revenue (A: Dec. 2023 )
=105.5 / 471.115
=(Revenue - Cost of Goods Sold) / Revenue
=(471.115 - 365.633) / 471.115
=22.39 %

Market Connections Asia PCL's Gross Margin for the quarter that ended in Dec. 2023 is calculated as


Gross Margin % (Q: Dec. 2023 )=Gross Profit (Q: Dec. 2023 ) / Revenue (Q: Dec. 2023 )
=58.2 / 260.829
=(Revenue - Cost of Goods Sold) / Revenue
=(260.829 - 202.581) / 260.829
=22.33 %

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

A positive Gross Profit is only the first step for a company to make a net profit. The gross profit needs to be big enough to also cover related labor, equipment, rental, marketing/advertising, research and development and a lot of other costs in selling the products.


Market Connections Asia PCL  (BKK:MCA) Gross Margin % Explanation

Warren Buffett believes that firms with excellent long term economics tend to have consistently higher margins.

Durable competitive advantage creates a high Gross Margin % because of the freedom to price in excess of cost. Companies can be categorized by their Gross Margin %

1. Greater than 40% = Durable competitive advantage
2. Less than 40% = Competition eroding margins
3. Less than 20% = no sustainable competitive advantage
Consistency of Gross Margin is key

Market Connections Asia PCL had a gross margin of 22.33% for the quarter that ended in Dec. 2023 => Competition eroding margins


Be Aware

If a company loses its competitive advantages, usually its gross margin declines well before its sales declines. Watching Gross Margin % and Operating Margin % closely helps avoid value trap situations.


Market Connections Asia PCL Gross Margin % Related Terms

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Market Connections Asia PCL (BKK:MCA) Business Description

Traded in Other Exchanges
N/A
Address
51/859 Soi Nuanchan 34, Nuanchan Subdistrict, Bueng Kum, Bangkok, THA, 10230
Market Connections Asia PCL is a company that does integrated marketing activities both offline and online. The company focuses on providing services. and is a coordinating medium To increase sales in various trade channels Ready to provide service and support in taking care of every aspect of the work process. in order to get effective results. The company's business segment includes Marketing and digital activities, Packing and logistics, Product consultants, and Merchandising. The company generates the majority of its revenue from Merchandising, and Marketing and digital activities.

Market Connections Asia PCL (BKK:MCA) Headlines