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Guangdong Brandmax Marketing Co (SZSE:300805) Goodwill-to-Asset : 0.00 (As of Mar. 2024)


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What is Guangdong Brandmax Marketing Co Goodwill-to-Asset?

Goodwill to Asset ratio measures how much goodwill a company is recording compared to the total level of its assets. Guangdong Brandmax Marketing Co's Goodwill for the quarter that ended in Mar. 2024 was ¥2 Mil. Guangdong Brandmax Marketing Co's Total Assets for the quarter that ended in Mar. 2024 was ¥1,955 Mil. Therefore, Guangdong Brandmax Marketing Co's Goodwill to Asset Ratio for the quarter that ended in Mar. 2024 was 0.00.


Guangdong Brandmax Marketing Co Goodwill-to-Asset Historical Data

The historical data trend for Guangdong Brandmax Marketing Co's Goodwill-to-Asset can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

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Guangdong Brandmax Marketing Co Goodwill-to-Asset Chart

Guangdong Brandmax Marketing Co Annual Data
Trend Dec15 Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23
Goodwill-to-Asset
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Guangdong Brandmax Marketing Co Quarterly Data
Jun19 Sep19 Dec19 Mar20 Jun20 Sep20 Dec20 Mar21 Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24
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Competitive Comparison of Guangdong Brandmax Marketing Co's Goodwill-to-Asset

For the Advertising Agencies subindustry, Guangdong Brandmax Marketing Co's Goodwill-to-Asset, along with its competitors' market caps and Goodwill-to-Asset data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Guangdong Brandmax Marketing Co's Goodwill-to-Asset Distribution in the Media - Diversified Industry

For the Media - Diversified industry and Communication Services sector, Guangdong Brandmax Marketing Co's Goodwill-to-Asset distribution charts can be found below:

* The bar in red indicates where Guangdong Brandmax Marketing Co's Goodwill-to-Asset falls into.



Guangdong Brandmax Marketing Co Goodwill-to-Asset Calculation

Goodwill to Asset ratio measures how much goodwill a company is recording compared to the total level of its assets.

It is calculated by dividing goodwill by total assets.

Guangdong Brandmax Marketing Co's Goodwill to Asset Ratio for the fiscal year that ended in Dec. 2023 is calculated as

Goodwill to Asset (A: Dec. 2023 )=Goodwill/Total Assets
=2.16/2035.34
=0.00

Guangdong Brandmax Marketing Co's Goodwill to Asset Ratio for the quarter that ended in Mar. 2024 is calculated as

Goodwill to Asset (Q: Mar. 2024 )=Goodwill/Total Assets
=2.16/1954.616
=0.00

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.


Guangdong Brandmax Marketing Co  (SZSE:300805) Goodwill-to-Asset Explanation

If the goodwill-to-asset ratio increases, it can mean that the company is recording a proportionately higher amount of goodwill, assuming total assets are remaining constant. It is generally good to see a company increasing its assets regularly; however, if these increases are coming from intangible assets, such as goodwill, the increases may not be as good.

Increases in the goodwill-to-asset ratio might suggest that a company has been aggressively acquiring other firms or has seen its tangible assets decrease in value. When a large portion of total assets are attributable to intangible assets (such as goodwill), the company may be at risk of having that portion of its asset base wiped out quickly if it must record any goodwill impairments. Decreases in the goodwill-to-assets ratio suggest that the company has either written down some goodwill or increased its tangible assets.

Asset needs vary from industry to industry. This is why comparing goodwill-to-assets ratios is generally most meaningful among companies within the same industry. By comparing a company's goodwill to assets ratio to those of other companies within the same industry, investors can get a feel for how a company is managing its goodwill.


Guangdong Brandmax Marketing Co Goodwill-to-Asset Related Terms

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Guangdong Brandmax Marketing Co (SZSE:300805) Business Description

Traded in Other Exchanges
N/A
Address
No. 163, Pingyun Road, Huangpu Road, Three rooms on the fourth floor of the Communication Building, Tianhe District, Guangdong, Guangzhou, CHN
Guangdong Brandmax Marketing Co Ltd is a provider of planning, execution, monitoring, and feedback services for marketing activities such as interactive display, retail terminal management, and brand communication.

Guangdong Brandmax Marketing Co (SZSE:300805) Headlines

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