- The Walt Disney Company (DIS, Financial) launches "Disney Week of Wishes" to mark its 45-year partnership with Make-A-Wish.
- Disney will grant over 170 wishes during this week, coinciding with World Wish Day on April 29.
- Signature events include a Princess-themed ball at Disney World and celebrity meetings for Make-A-Wish children.
The Walt Disney Company (DIS) has announced the launch of its inaugural "Disney Week of Wishes," a weeklong celebration to honor its longstanding 45-year partnership with Make-A-Wish. This initiative coincides with World Wish Day on April 29 and aims to grant over 170 wishes throughout the week, showcasing Disney's unique capability to bring dreams to life for children with critical illnesses.
Among the highlights of the week are special events such as a wish-granting moment on American Idol, a grand Princess-themed ball at Disney World for nearly 50 families, and making a young girl's dream of meeting a star from the Marvel Cinematic Universe come true. These events are part of Disney's promise to create happiness and lift the spirits of children and families worldwide.
Disney CEO Bob Iger expressed pride in the company's relationship with Make-A-Wish, noting that Disney's efforts are focused on bringing joy and hope to children when it is most needed. "It's a privilege to use the power of Disney's stories and characters to lift children’s spirits," Iger stated.
Global Disney teams are actively participating, with Disneyland Paris hosting a special weekend for 78 Make-A-Wish families, and initiatives in Latin America and Asia offering themed experiences and activations. The company plans to share these heartwarming stories across its largest social media platforms, inviting fans to follow along and support the cause.
Since its first wish at Disneyland Resort in 1981, Disney has granted over 165,000 transformative wishes, continually reaffirming its commitment to fostering hope and uniting families through extraordinary experiences. To join Disney in this meaningful mission, visit wish.org/Disney.
