- TNL Mediagene (TNMG, Financial) to launch Business Insider Taiwan in Summer 2025.
- The expansion aims to cater to Chinese-speaking audiences worldwide.
- New advertising and subscription products to be introduced with multi-language support.
TNL Mediagene (NASDAQ:TNMG) has announced its plan to launch Business Insider Taiwan in the summer of 2025, marking a significant step in expanding its digital media footprint across Asia. This move follows the successful operation of Business Insider Japan since 2017, which has attracted millions of unique monthly users.
The new platform will serve the information needs of Mandarin speakers worldwide, offering comprehensive coverage on business, technology, and innovation. TNL Mediagene plans to introduce a range of new advertising and subscription products with multi-language capabilities in English, Chinese, and Japanese. These offerings will include video content distribution, data analytics products, and subscription services.
This expansion is built on the existing presence of TNL Mediagene in Taiwan, primarily through The News Lens, an independent news outlet. The company aims to strengthen its reputation as a next-generation media entity that resonates with millennials and Generation Z across Asia.
TNL Mediagene continues to leverage its expertise in delivering high-quality content and innovative advertising solutions to broaden its reach and impact in the digital media landscape, reinforcing its commitment to serving a diverse and global Chinese-speaking audience.
