- El Mayor Tequila unveils a new 750 mL slim bottle design aimed at enhancing brand consistency and shelf visibility.
- The brand has won numerous prestigious awards, including a double gold at the San Francisco World Spirits Competition.
- El Mayor Tequila Reposado was recognized as one of the top 10 tequilas globally at the 2025 International Wines and Spirits Competition.
El Mayor Tequila, a premium tequila brand, is set to transform its packaging across its entire lineup with a new 750 mL slim bottle design, which will be implemented throughout 2025. The updated packaging features a larger label aimed at creating a unified brand appearance, enhancing shelf visibility, and making it easier for consumers to locate and identify the brand's various offerings.
Produced at the Destiladora Gonzalez Lux in Arandas, Mexico, El Mayor Tequila is crafted from 100% estate-grown Blue Weber Agave sourced from the valley area of Jalisco. The brand's extensive portfolio includes six distinct varieties: Blanco, Reposado, Rosado Reposado, Añejo, Extra Añejo, and Cristalino, each offering unique aging processes and flavor profiles.
The brand has garnered significant accolades for its products. El Mayor Tequila Blanco received gold medals at both the ASCOT and SIP Awards. The Reposado variety achieved double gold at the San Francisco World Spirits Competition and was also recognized as among the top 10 tequilas worldwide at the 2025 International Wines and Spirits Competition. The Añejo received a double platinum at the ASCOT Awards, further solidifying the brand's reputation for excellence.
El Mayor Tequila's packaging upgrade, combined with its history of receiving prestigious industry acclaim, highlights the brand's commitment to maintaining its premium stature in a competitive market. Stay informed about El Mayor Tequila by visiting ElMayor.com or following the brand on social media platforms like Facebook and Instagram.
