Citizens JMP has revised its price target for Roku (ROKU, Financial), reducing it from $115 to $95, while maintaining an Outperform rating. This adjustment comes in light of Walmart's strategic move to broaden Vizio’s SmartCast OS to additional third-party TV manufacturers, a development that could potentially influence Roku's market distribution.
Despite the potential competitive challenge posed by Walmart (WMT)'s expansion plans, analysts at the firm remain optimistic about Roku's ability to navigate these obstacles. They emphasize Roku's strong user experience and its extensive reach, given that it connects with over half of U.S. broadband households, as key strengths that set it apart in the market.
Wall Street Analysts Forecast
Based on the one-year price targets offered by 28 analysts, the average target price for Roku Inc (ROKU, Financial) is $95.37 with a high estimate of $130.00 and a low estimate of $55.00. The average target implies an upside of 61.01% from the current price of $59.23. More detailed estimate data can be found on the Roku Inc (ROKU) Forecast page.
Based on the consensus recommendation from 34 brokerage firms, Roku Inc's (ROKU, Financial) average brokerage recommendation is currently 2.3, indicating "Outperform" status. The rating scale ranges from 1 to 5, where 1 signifies Strong Buy, and 5 denotes Sell.
Based on GuruFocus estimates, the estimated GF Value for Roku Inc (ROKU, Financial) in one year is $94.13, suggesting a upside of 58.92% from the current price of $59.23. GF Value is GuruFocus' estimate of the fair value that the stock should be traded at. It is calculated based on the historical multiples the stock has traded at previously, as well as past business growth and the future estimates of the business' performance. More detailed data can be found on the Roku Inc (ROKU) Summary page.
