- PodcastOne (PODC, Financial) expands its network to 203 shows with four new additions.
- The platform achieves 3.9 billion total downloads and 1 billion monthly impressions.
- Strategically focusing on YouTube as the leading podcast consumption platform.
PodcastOne (NASDAQ: PODC) has announced an expansion of its podcast network by adding four new shows, bringing the total to 203 podcasts. This strategic move includes exclusive deals with reality star Tom Schwartz's new podcast 'Detox Retox', YouTuber Toni Bryanne, content creators Becca Bastos and Tucker Reynolds with their show 'Content Factory', and the acquisition of 'Mint Arrow Messages' from Corinne Stokoe.
The addition of these shows is aimed at strengthening PodcastOne's presence in the genres of society and culture, comedy, and self-help. The network now boasts 3.9 billion total downloads and garners over 1 billion monthly impressions, spanning platforms like YouTube, Spotify, Apple Podcasts, and iHeartRadio. President Kit Gray emphasized YouTube's pivotal role as the leading platform for podcast consumption and discoverability.
Among the new shows, 'Detox Retox with Tom Schwartz' debuts on April 22, 2025, and features his ex-wife and former 'Vanderpump Rules' co-star Katie Maloney as the first guest. The podcast promises a mix of mindfulness and indulgence, reflecting Schwartz's unique perspective.
This expansion highlights PodcastOne's commitment to adapting to evolving market demands by integrating with video-based platforms like YouTube, thereby enhancing the discoverability and reach of its diverse content offerings. The network continues to focus on attracting advertisers by tapping into popular podcast genres and leveraging the social media following of its new hosts.
