- Morgan Stanley's (MS, Financial) E*Trade launches Power E*Trade Pro, a platform tailored for day traders.
- With advanced features, it competes with leading platforms like Schwab and Robinhood.
- Analyst predictions suggest a potential price increase of 20.80% for MS stock.
Morgan Stanley's (MS) E*Trade has introduced Power E*Trade Pro, a state-of-the-art trading platform specifically designed to cater to the needs of day traders. This new offering boasts extensive customization options, multi-monitor support, and advanced technical analysis tools, placing it in direct competition with platforms from industry heavyweights such as Charles Schwab and Robinhood. Currently, the platform is in its pilot phase, with a full rollout scheduled for June. Despite this innovation, MS shares experienced a dip of 3.8% due to market volatility.
Wall Street Analysts Forecast
Wall Street analysts have provided a one-year price target range for Morgan Stanley (MS, Financial), with estimates from 16 analysts. The average target price is set at $127.06, with the potential for the stock to climb as high as $156.00 or fall to a low of $110.00. This average target indicates a significant upside potential of 20.80% from its current price of $105.18. For a more comprehensive look at these estimates, visit the Morgan Stanley (MS) Forecast page.
The average brokerage recommendation provided by 23 firms for Morgan Stanley (MS, Financial) stands at 2.6, which corresponds to a "Hold" status. This rating system ranges from 1 to 5, where 1 represents a Strong Buy, and 5 signifies a Sell recommendation.
According to estimates by GuruFocus, the projected GF Value for Morgan Stanley (MS, Financial) in one year amounts to $122.29, suggesting an upside potential of 16.27% from its current price of $105.18. The GF Value represents GuruFocus' estimation of the fair value at which the stock should trade, based on its historical trading multiples, past business growth, and future performance projections. For further details, you can explore the Morgan Stanley (MS) Summary page.