- Jeremy Tucker appointed as the new Chief Marketing Officer of AutoNation (AN, Financial), effective April 21, 2025.
- Tucker brings extensive experience from leading roles at Spin Master, Planet Fitness, Nissan, and Disney.
- Tucker to report directly to AutoNation's CEO, Mike Manley.
AutoNation (AN) has announced the appointment of Jeremy Tucker as its new Chief Marketing Officer, with his role commencing on April 21, 2025. Tucker will be joining the Senior Leadership Team and will report directly to CEO Mike Manley. This strategic appointment aims to leverage Tucker’s expansive marketing expertise to drive consumer engagement and brand growth at AutoNation.
Tucker is recognized as an award-winning marketing executive. Before joining AutoNation, he served as the Executive Vice President, Global Chief Marketing Officer, and Chief Franchise Officer at Spin Master. His tenure at Spin Master was marked by the launch of new entertainment franchises and expanding brand presence across more than 100 countries.
Throughout his career, Tucker has held significant marketing roles at several prominent companies. At Planet Fitness, he played a crucial role in digital transformation and membership growth. At Nissan Motor Company, he led successful marketing campaigns resulting in four consecutive years of market share growth in the U.S. As Vice President of Strategic Marketing at The Walt Disney Company, Tucker enhanced the global market share of the Disney Princess franchise.
AutoNation's CEO, Mike Manley, commented on the appointment, stating, "Jeremy's exceptional experience fostering brand loyalty, leading high-performing teams, and delivering innovative marketing strategies is aligned with our commitment to customer excellence. The future is bright at AutoNation, and we are thrilled to welcome Jeremy and to continue strategically evolving and growing our consumer reach under his leadership."
Jeremy Tucker replaces Rich Lennox, who served as AutoNation's Chief Marketing Officer for two years. Tucker holds dual bachelor's degrees in Business Administration and Fine Art from Louisiana State University and an MBA from Southern Methodist University.
About AutoNation: AutoNation is one of the largest automotive retailers in the United States, providing a wide range of automotive products and services. Committed to empowering customers to make the best decisions, AutoNation also actively contributes to charitable causes, particularly through its DRV PNK initiative, which has raised over $40 million for cancer-related causes.
