Morgan Stanley has adjusted its price target for Integral Ad Science (IAS, Financial), lowering it from $13.50 to $12.50 while maintaining an Equal Weight rating on the stock. This move reflects broader concerns within the North American internet sector, as the firm revises its estimates due to macroeconomic factors and tariff implications that are affecting both e-commerce and digital advertising markets.
The analysis by Morgan Stanley comes as part of a comprehensive review of their North American internet stock coverage, indicating that economic pressures and policy changes are exerting significant influence on the digital ad landscape. As the industry faces these challenges, adjustments like the one made by Morgan Stanley provide insights into the potential impacts on companies such as Integral Ad Science.
Wall Street Analysts Forecast
Based on the one-year price targets offered by 14 analysts, the average target price for Integral Ad Science Holding Corp (IAS, Financial) is $14.51 with a high estimate of $18.00 and a low estimate of $9.00. The average target implies an upside of 126.29% from the current price of $6.41. More detailed estimate data can be found on the Integral Ad Science Holding Corp (IAS) Forecast page.
Based on the consensus recommendation from 17 brokerage firms, Integral Ad Science Holding Corp's (IAS, Financial) average brokerage recommendation is currently 2.1, indicating "Outperform" status. The rating scale ranges from 1 to 5, where 1 signifies Strong Buy, and 5 denotes Sell.
Based on GuruFocus estimates, the estimated GF Value for Integral Ad Science Holding Corp (IAS, Financial) in one year is $15.06, suggesting a upside of 134.95% from the current price of $6.41. GF Value is GuruFocus' estimate of the fair value that the stock should be traded at. It is calculated based on the historical multiples the stock has traded at previously, as well as past business growth and the future estimates of the business' performance. More detailed data can be found on the Integral Ad Science Holding Corp (IAS) Summary page.
