- Wayfair (W, Financial) announces its biggest annual sale event, Way Day, from April 26-28, 2025, with discounts up to 80%.
- Way Day will feature flash deals every 24 hours and special benefits for Wayfair Rewards members.
- The sale includes offers from major brands such as Blackstone, Samsung, and Keurig, with free shipping sitewide.
Wayfair Inc. (W) is set to launch its highly anticipated annual sale event, Way Day, running from April 26 to April 28, 2025. This three-day event will offer customers discounts of up to 80% across all Wayfair platforms, including both online and in-store at Wayfair, AllModern, Birch Lane, and Joss & Main. As part of this global sale, shoppers will have access to deals from top brands like Blackstone, Samsung, Keurig, Serta, and Bissell.
Way Day will feature new flash deals every 24 hours, providing continuous opportunities for savings. Wayfair Rewards members enjoy special perks, including early access to deals starting April 25 and a 5% cashback on purchases. Additionally, new members signing up between April 17-28 can benefit from a 50% discount on their first-year membership fees.
To enhance the shopping experience, Wayfair will offer free shipping sitewide during the entire event. Many items will also qualify for free full-service delivery, which includes assembly. Customers can expect exclusive in-store promotions, activities, and numerous doorbusters at Wayfair and its associated brands’ physical locations.
With Way Day 2025 coinciding with the spring home improvement season, Wayfair aims to provide customers with unbeatable deals and a wide selection of products to enhance their living spaces. This strategic timing, combined with attractive promotional offers, positions Way Day as a significant event for both revenue generation and customer acquisition for Wayfair (W, Financial).
