- Alkaline Water Company (WTER, Financial) secures national distribution agreement with a major wholesale grocery distributor.
- The agreement significantly expands WTER's market presence across over 7,500 locations.
- The partnership enhances market penetration and visibility in the premium water category.
The Alkaline Water Company (WTER) has announced a national distribution agreement with a leading wholesale grocery distributor, marking a significant expansion of its market reach. This strategic partnership will leverage the distributor's extensive network, which encompasses over 7,500 independent supermarkets, chain stores, military bases, and institutions across the Midwest, South, and Northeast regions of the United States.
Building on the momentum of the company's recent $1.5 million inventory agreement, this new distribution agreement represents a pivotal advancement in WTER's growth strategy. It positions the company for accelerated market penetration and enhanced visibility within the premium water category. "This transformative partnership strengthens our rapidly growing market presence," said Ricky Wright, CEO of The Alkaline Water Company.
With this arrangement, WTER aims to improve its ability to serve retail partners and consumers effectively by utilizing the established infrastructure and supply chain expertise of the distributor. This move further solidifies Alkaline88's footprint in the premium water segment, ensuring reliable distribution and innovative offerings across key regions in the U.S.