UBS has revised its price target for Roku (ROKU, Financial), reducing it from $90 to $72 while maintaining a Neutral rating on the company's shares. The financial firm expressed concerns about the potential impact of a recession on media companies, particularly noting the vulnerability of television advertising revenue during economic downturns. UBS highlighted the sector as one likely to experience significant challenges, with expectations of reduced advertising budgets affecting overall earnings.
Wall Street Analysts Forecast
Based on the one-year price targets offered by 27 analysts, the average target price for Roku Inc (ROKU, Financial) is $98.20 with a high estimate of $130.00 and a low estimate of $55.00. The average target implies an upside of 65.03% from the current price of $59.50. More detailed estimate data can be found on the Roku Inc (ROKU) Forecast page.
Based on the consensus recommendation from 33 brokerage firms, Roku Inc's (ROKU, Financial) average brokerage recommendation is currently 2.3, indicating "Outperform" status. The rating scale ranges from 1 to 5, where 1 signifies Strong Buy, and 5 denotes Sell.
Based on GuruFocus estimates, the estimated GF Value for Roku Inc (ROKU, Financial) in one year is $94.20, suggesting a upside of 58.32% from the current price of $59.5. GF Value is GuruFocus' estimate of the fair value that the stock should be traded at. It is calculated based on the historical multiples the stock has traded at previously, as well as past business growth and the future estimates of the business' performance. More detailed data can be found on the Roku Inc (ROKU) Summary page.
