Berenberg has commenced coverage of Adidas (ADDYY, Financial), assigning the sportswear giant a Hold rating and setting a price target at EUR 23. This decision reflects Berenberg's broader strategy within the sporting goods sector, where the firm demonstrates a preference for established brands over emerging competitors. The investment firm cites the robust franchise values of incumbents as the foundation for sustainable long-term returns.
In this context, Berenberg has identified Puma as their preferred choice among the major players in the industry, highlighting the brand's strong market positioning and growth potential.
Wall Street Analysts Forecast
Based on the one-year price targets offered by 2 analysts, the average target price for adidas AG (ADDYY, Financial) is $156.56 with a high estimate of $168.08 and a low estimate of $145.03. The average target implies an upside of 37.25% from the current price of $114.07. More detailed estimate data can be found on the adidas AG (ADDYY) Forecast page.
Based on the consensus recommendation from 2 brokerage firms, adidas AG's (ADDYY, Financial) average brokerage recommendation is currently 2.0, indicating "Outperform" status. The rating scale ranges from 1 to 5, where 1 signifies Strong Buy, and 5 denotes Sell.
Based on GuruFocus estimates, the estimated GF Value for adidas AG (ADDYY, Financial) in one year is $127.87, suggesting a upside of 12.1% from the current price of $114.07. GF Value is GuruFocus' estimate of the fair value that the stock should be traded at. It is calculated based on the historical multiples the stock has traded at previously, as well as past business growth and the future estimates of the business' performance. More detailed data can be found on the adidas AG (ADDYY) Summary page.
