Deutsche Bank has revised its price target for Amazon.com (AMZN, Financial), reducing it from $287 to $206 while maintaining a Buy rating. This adjustment comes as the company faces increased tariff expenses on imports from China, Vietnam, and other regions. Additionally, a slowdown in advertising revenue growth is anticipated to impact Amazon's earnings for 2025, potentially decreasing them by 15%.
The bank highlights significant variables within Amazon's operations, noting that pressures in Web Services and international divisions could further strain earnings. However, there are possible mitigations, including reduced fuel costs, favorable economic policies, and workforce adjustments. Despite these challenges, the bank regards the current stock levels as a plausible bottom for the shares.
Wall Street Analysts Forecast
Based on the one-year price targets offered by 67 analysts, the average target price for Amazon.com Inc (AMZN, Financial) is $258.73 with a high estimate of $306.00 and a low estimate of $200.00. The average target implies an upside of 39.95% from the current price of $184.87. More detailed estimate data can be found on the Amazon.com Inc (AMZN) Forecast page.
Based on the consensus recommendation from 73 brokerage firms, Amazon.com Inc's (AMZN, Financial) average brokerage recommendation is currently 1.8, indicating "Outperform" status. The rating scale ranges from 1 to 5, where 1 signifies Strong Buy, and 5 denotes Sell.
Based on GuruFocus estimates, the estimated GF Value for Amazon.com Inc (AMZN, Financial) in one year is $184.40, suggesting a downside of 0.25% from the current price of $184.87. GF Value is GuruFocus' estimate of the fair value that the stock should be traded at. It is calculated based on the historical multiples the stock has traded at previously, as well as past business growth and the future estimates of the business' performance. More detailed data can be found on the Amazon.com Inc (AMZN) Summary page.
