- Daily active users of Bilibili (BILI, Financial) reached 104 million, with a 19% increase in video views year-over-year.
- Content creator earnings on BILI increased by 21% year-over-year with nearly 3.1 million creators earning income.
- Environmental content engagement on BILI doubled, reaching 25.3 billion video views in 2024.
Bilibili Inc. (NASDAQ: BILI), a major video community for young generations in China, has unveiled its 2024 Environmental, Social, and Governance (ESG) Report. The report highlights Bilibili's dedication to sustainable development and social value creation, providing a transparent view of its operations and governance structure.
In 2024, Bilibili achieved significant milestones, including reaching 104 million daily active users, who spent an average of 102 minutes daily on the platform. Video views surged to 5.1 billion daily, marking a 19% increase year-over-year.
The platform continues to empower content creators, with approximately 4 million active monthly creators. Nearly 3.1 million of them earned income through diverse channels, and their earnings grew by 21% compared to the previous year. Additionally, over 90% of Bilibili's business units received ISO Information Security Management System Certifications, reflecting the company's commitment to cybersecurity.
Bilibili's social impact efforts include launching 101 charitable projects, which raised over RMB27 million from 1.07 million users and contributed to constructing 7 rural primary schools. Environmental consciousness was further highlighted as related content garnered 25.3 billion video views, a 100% increase from the prior year.
The full details of Bilibili's ESG initiatives and achievements are accessible on the company's investor relations website. As Bilibili continues to integrate green principles into its operations, the company remains steadfast in promoting social value and sustainable growth for its stakeholders.
