Ubisoft (UBSFY) Shares Surge as Tencent Increases Investment

Mar 27, 2025

Ubisoft (UBSFY, Financial), the struggling French video game company, announced the creation of a new unit featuring its prominent franchises like Assassin's Creed, Far Cry, and Tom Clancy's Rainbow Six. Tencent (TCEHY) is set to invest €1.16 billion for a 25% stake in this unit, valuing it at approximately €4 billion. This strategic move led to a 13% jump in Ubisoft's stock during pink-sheet trading. The deal is anticipated to finalize by year-end, enhancing Ubisoft's financial position and promoting long-term growth for these gaming franchises.

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