Tencent Music Entertainment Group Reports Strong Financial Growth in 2024

Record Revenue and Profit Growth Driven by Online Music Services

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Mar 21, 2025

Tencent Music Entertainment Group (TME, Financial), the leading online music and audio entertainment platform in China, announced its unaudited financial results for the fourth quarter and full year ended December 31, 2024, on March 18, 2025. The company reported a significant increase in total revenues and net profit, driven by robust growth in its online music services. TME's strategic initiatives and focus on user experience have contributed to its strong financial performance and market position.

Positive Highlights

  • Total revenues for Q4 2024 increased by 8.2% year-over-year to RMB7.46 billion (US$1.02 billion).
  • Revenues from music subscriptions grew by 18.0% year-over-year, with paying users reaching 121 million.
  • Net profit for Q4 2024 rose by 47.3% year-over-year to RMB2.08 billion (US$284 million).
  • Full-year 2024 revenues increased by 2.3% to RMB28.40 billion (US$3.89 billion).
  • Annual cash dividend of approximately US$273 million declared, with a new US$1 billion share repurchase program authorized.

Negative Highlights

  • Revenues from social entertainment services decreased by 13.0% in Q4 2024 due to adjustments in live-streaming functions.
  • Monthly active users (MAUs) for online music decreased by 3.5% year-over-year.
  • Mobile MAUs for social entertainment dropped by 21.2% year-over-year.

Financial Analyst Perspective

As a financial analyst, the results indicate that Tencent Music Entertainment Group is successfully capitalizing on the growing demand for online music services. The significant increase in paying users and ARPPU (Average Revenue Per Paying User) highlights the company's ability to monetize its user base effectively. The decline in social entertainment revenues suggests a need for strategic adjustments in this segment. Overall, TME's financial health appears strong, with a solid cash position and a commitment to returning value to shareholders through dividends and share repurchases.

Market Research Analyst Perspective

From a market research perspective, TME's focus on enhancing user experience and expanding its content offerings has positioned it well in the competitive Chinese music streaming market. The company's partnerships with artists and integration of AI technologies are likely to drive further user engagement and retention. However, the decline in social entertainment MAUs indicates potential challenges in maintaining user interest in this segment. TME's strategic initiatives, such as the SVIP program and AI-driven personalization, are expected to support its growth trajectory in the coming years.

Frequently Asked Questions (FAQ)

Q: What was TME's total revenue for Q4 2024?

A: TME's total revenue for Q4 2024 was RMB7.46 billion (US$1.02 billion).

Q: How much did TME's net profit increase in Q4 2024?

A: TME's net profit increased by 47.3% year-over-year to RMB2.08 billion (US$284 million) in Q4 2024.

Q: What is the new share repurchase program authorized by TME?

A: TME authorized a new share repurchase program of up to US$1 billion, commencing in March 2025.

Q: How many paying users does TME have for its online music services?

A: TME has 121 million paying users for its online music services as of Q4 2024.

Read the original press release here.

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