Why Groupon (GRPN) Stock is Moving Today

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Mar 13, 2025
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Groupon Inc (GRPN, Financial) shares are currently experiencing notable movement, with a price increase of approximately 4.97%. The stock's current price stands at $14.675. This surge is attributed to the company's recent announcement of better-than-expected earnings and significant progress in its turnaround strategy.

Groupon (GRPN, Financial) reported a fourth-quarter net loss per share of $1.20 on total revenue of $130.4 million, surpassing analyst expectations. The adjusted earnings of $18.7 million exceeded estimates by $800,000, reflecting the company's successful execution of its transformation strategy.

Under the leadership of CEO Dusan Senkypl, Groupon has made substantial advancements in its turnaround plan, resulting in an 8% growth in North America Local Billings in the fourth quarter. This progress has led to positive free cash flow in North America for the first time since the pandemic.

Looking forward to 2025, Groupon anticipates revenue to remain flat or increase by up to 2% compared to 2024, surpassing current market estimates. The company also projects adjusted earnings between $70 million and $75 million, with free cash flow amounting to at least $41 million.

Despite these positive developments, investors should be aware of Groupon's current financial metrics. The company's price-to-book ratio (PB) stands at 14.25, while the price-to-sales ratio (PS) is 1.14. Notably, Groupon has a GF Value of $6.75, indicating that the stock is significantly overvalued compared to its current price. For more details, visit the GF Value page.

While the company's recent performance is encouraging, potential investors should also consider the warning signs. Groupon's Altman Z-score is -2.16, which places it in the financial distress zone, signaling a possible bankruptcy risk over the next two years. Additionally, the revenue per share has been declining over the past five years.

In summary, while Groupon's strategic efforts and recent financial performance indicate potential growth, the stock's valuation and financial health suggest that caution is warranted. Investors should closely monitor further developments in the company's financial metrics and strategic initiatives.

Disclosures

I/We may personally own shares in some of the companies mentioned above. However, those positions are not material to either the company or to my/our portfolios.