Bilibili (BILI) Sees Pre-Market Rise Amid Strong Revenue Growth

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Jan 17, 2025
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Bilibili (BILI, Financial) shares increased by 1.4% in pre-market trading, reaching $17.22. This rise follows a research report from BOC International, which highlighted significant growth in Bilibili's mobile gaming and advertising revenues. The company's mobile gaming revenue surged by 79% year-over-year, while advertising revenue increased by 24%. These gains are expected to result in a total revenue growth of 21% for the last quarter, aligning with market expectations. Additionally, the adjusted net profit margin is anticipated to be 6.1%, slightly exceeding market forecasts.

In other developments, Bilibili recently announced that it has secured the broadcasting rights for the 2025 CCTV Spring Festival Gala. The company plans to introduce new interactive and viewing features for the live broadcast, enhancing user engagement during the event.

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