Apple (AAPL) Explores New Credit Card Partnerships with Barclays and Synchrony

Author's Avatar
Jan 16, 2025
Article's Main Image

Apple Inc. (AAPL, Financial) is reportedly in discussions with Barclays to replace Goldman Sachs (GS) as its credit card partner. Additionally, Apple is also engaging in talks with Synchrony Financial (SYF) for a potential collaboration. In 2019, Apple partnered with Goldman Sachs to launch a credit card. However, Goldman has found the terms too risky and not sufficiently profitable. Although their agreement is set to last until 2030, Goldman indicated this week that the partnership might end sooner than expected.

The negotiations between Apple and Barclays have been ongoing for several months, and it may still take additional months to finalize an agreement. This strategic move highlights Apple's efforts to secure more favorable terms and possibly enhance profitability from its credit card initiatives.

Disclosures

I/We may personally own shares in some of the companies mentioned above. However, those positions are not material to either the company or to my/our portfolios.