Research firm IDC has released preliminary data for 2024, showing that Apple (AAPL, Financial) maintains its position as the leader in the global smartphone market with an 18.7% share. Samsung follows closely with an 18% share, while Xiaomi holds 13.6%.
In comparison, the market shares in 2023 were 20.1% for Apple, 19.5% for Samsung, and 12.5% for Xiaomi. This indicates a slight decrease in shipment volumes for both Apple and Samsung. Apple's shipments have decreased by 0.9% and Samsung's by 1.4%.
Conversely, Xiaomi experienced the fastest growth in 2024 with its shipments surging by 15.4%. This growth reflects Xiaomi’s expanding presence in the global market and its competitive edge in offering feature-rich smartphones at lower prices.
