OpenAI is exploring the introduction of advertisements in its AI products as it restructures into a for-profit entity. The company is seeking new revenue streams to support its growth. Chief Financial Officer Sarah Friar mentioned that OpenAI is considering an ad model and will carefully evaluate its implementation.
Reports and LinkedIn analyses indicate that OpenAI has been hiring advertising talent from competitors like Meta and Google. Despite the exploration of advertising, Friar emphasized that OpenAI's current business is expanding rapidly, and there are significant opportunities within its existing model. While OpenAI is open to exploring other revenue sources in the future, there are no immediate plans to pursue advertising aggressively.