Tripadvisor (Tripadvisor) Selling and Marketing Expense : $726 Mil (TTM As of Dec. 2023)

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What is Tripadvisor Selling and Marketing Expense?

Selling and Marketing Expense is the aggregate total amount of expenses directly related to the marketing or selling of products or services. Tripadvisor's Selling and Marketing Expense for the three months ended in Dec. 2023 was $131 Mil. Its Selling and Marketing Expense for the trailing twelve months (TTM) ended in Dec. 2023 was $726 Mil.

Tripadvisor Selling and Marketing Expense Historical Data

The historical data trend for Tripadvisor's Selling and Marketing Expense can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

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Tripadvisor Selling and Marketing Expense Chart

Tripadvisor Annual Data

Trend

Dec14

Dec15

Dec16

Dec17

Dec18

Dec19

Dec20

Dec21

Dec22

Dec23

Selling and Marketing Expense

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672.00

316.00

294.00

589.00

727.00

Tripadvisor Quarterly Data
	Mar19	Jun19	Sep19	Dec19	Mar20	Jun20	Sep20	Dec20	Mar21	Jun21	Sep21	Dec21	Mar22	Jun22	Sep22	Dec22	Mar23	Jun23	Sep23	Dec23
Selling and Marketing Expense	Get a 7-Day Free Trial															142.00	164.00	212.00	219.00	131.00

Tripadvisor Selling and Marketing Expense Calculation

Selling and Marketing Expense is the aggregate total amount of expenses directly related to the marketing or selling of products or services.

Selling and Marketing Expense for the trailing twelve months (TTM) ended in Dec. 2023 adds up the quarterly data reported by the company within the most recent 12 months, which was $726 Mil.

Tripadvisor Selling and Marketing Expense Related Terms

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Tripadvisor (Tripadvisor) Business Description

Industry

GURUFOCUS.COM » STOCK LIST » Consumer Cyclical » Travel & Leisure » Tripadvisor Inc (NAS:TRIP) » Definitions » Selling and Marketing Expense

Comparable Companies

Traded in Other Exchanges

TRIP:Mexico TRIP:Italy T6A:Germany T6A:Germany T6A:Germany T1RI34:Brazil TRIP:Austria TRIP:Argentina

Address

400 1st Avenue, Needham, MA, USA, 02494

Website

https://www.tripadvisor.com

Tripadvisor is the world's leading travel metasearch company. Its platform offers 1 billion reviews and information on about 8 million accommodations, restaurants, experiences, airlines, and cruises. In 2022, 65% of revenue came from the company's core segment, which includes hotel revenue generated through advertising on its metasearch platform. Viator, its experiences brand, was 33% of sales in 2022, and TheFork, its dining brand, represented 8% of revenue (about 6% of sales were intersegment, which are eliminated from consolidated revenue).

Executives

Seth J Kalvert	officer: SVP, GC, Sec.	C/O TRIPADVISOR, INC., 141 NEEDHAM STREET, NEWTON MA 02464
Michael Noonan	officer: CFO & SVP	C/O TRIPADVISOR, INC., 400 1ST AVENUE, NEEDHAM MA 02494
Geoffrey Gouvalaris	other: Chief Accounting Officer	400 1ST AVENUE, NEEDHAM MA 02494
Ernst 02494 Teunissen	officer: Chief Financial Officer	C/O TRIPADVISOR, INC., 400 1ST AVENUE, NEEDHAM HEIGHTS MA 02494
Matt Goldberg	director, officer: CEO and President	2 WISCONSIN CIRCLE, 7TH FLOOR, CHEVY CHASE MD 20815
Jay C Hoag	director	250 MIDDLEFIELD ROAD, MENLO PARK CA 94025
Gregory B Maffei	director	12300 LIBERTY BLVD, ENGLEWOOD CO 80112
Kanika Soni	officer: Chief Commercial Officer	C/O TRIPADVISOR INC., 400 1ST AVENUE, NEEDHAM MA 02494
Liberty Tripadvisor Holdings, Inc.	10 percent owner	12300 LIBERTY BLVD, ENGLEWOOD CO 80112
Jie Sun	director	BUILDING 16#, NO. 968 JIN ZHONG ROAD, SHANGHAI F4 200335
Lindsay Nelson	officer: Chief Experience&Brand Officer	C/O TRIPADVISOR INC., 400 FIRST AVENUE, NEEDHAM MA 02494
Pemrose Corp	director	350 MADISON AVENUE 8TH FLOOR, NEW YORK NY 10017
Certares Ltrip Llc	director	350 MADISON AVENUE 8TH FLOOR, NEW YORK NY 10017
Certares Holdings (blockable) Llc	director	350 MADISON AVENUE 8TH FLOOR, NEW YORK NY 10017
Certares Holdings Llc	director	350 MADISON AVENUE 8TH FLOOR, NEW YORK NY 10017