Harley-Davidson (Harley-Davidson) Risk Assessment

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What is Harley-Davidson Risk Assessment?

Risk Assessment represents the investment risk of a stock derived from our exclusive method. It suggests how risky the investment opportunity is based on the valuation and the fundamental performance of the stock. It is derived from following key aspects:

1. GuruFocus internally developed valuations of the stock, such as GF valuation.
2. Quality Rank, a business quality indicator developed by GuruFocus.
3. Fundamental performance: Piotroski F-Score, Altman Z-Score, Beneish M-Score, etc.
4. Growth opportunities: 5-year revenue growth rate, 5-Year EPS without NRI Growth Rate, etc.

Value investors are always willing to find undervalued stocks. However, not all the undervalued stocks are good deals, we should also be careful of how risky the investment opportunity is. We believe that if the company's financial strength and profitability are strong, and the stock price is within a reasonable range of the GF valuation, or stock has a high return with its price being undervalued, then it might be a good investment opportunity with low risk.

Based on those aspects listed above, GuruFocus believes the risk assessment of Harley-Davidson is: Moderate Risk: Sensitive, better choose undervalued stock.

Competitive Comparison of Harley-Davidson's Risk Assessment

For the Recreational Vehicles subindustry, Harley-Davidson's Risk Assessment, along with its competitors' market caps and Risk Assessment data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.

Harley-Davidson's Risk Assessment Distribution in the Vehicles & Parts Industry

For the Vehicles & Parts industry and Consumer Cyclical sector, Harley-Davidson's Risk Assessment distribution charts can be found below:

* The bar in red indicates where Harley-Davidson's Risk Assessment falls into.

Harley-Davidson (NYSE:HOG) Risk Assessment Explanation

Based on the four aspects listed above, GuruFocus provides the following 7 evaluations:

All-in-One Screener Examples (1)
Low Risk: Strong fundamentals, worth long-term holding
Moderate Risk: Sensitive, better choose undervalued stock
High Risk: High uncertainty with risk-return tradeoff
High Risk: Good fundamentals, beware of shrinking business
High Risk: Sensitive to economic or industry trends
High Risk: High uncertainty
No Data: Cannot be evaluated

(1) These are some simple examples. You can access our Risk Assessment filter under All-in-One Screener’s Fundamental tab and set your own criteria.

Harley-Davidson Risk Assessment Related Terms

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Harley-Davidson (Harley-Davidson) Business Description

Industry

GURUFOCUS.COM » STOCK LIST » Consumer Cyclical » Vehicles & Parts » Harley-Davidson Inc (NYSE:HOG) » Definitions » Risk Assessment

Comparable Companies

Traded in Other Exchanges

HOG:Mexico 1HOG:Italy HAR:Germany HAR:Germany HAR:Germany H1OG34:Brazil HOG:Austria HOG:Argentina

Address

3700 West Juneau Avenue, Milwaukee, WI, USA, 53208

Website

https://www.harley-davidson.com

Harley-Davidson is a global leading manufacturer of heavyweight motorcycles, merchandise, parts, and accessories. It sells custom, cruiser, and touring motorcycles and offers a complete line of Harley-Davidson motorcycle parts, accessories, riding gear, and apparel, as well as merchandise. Harley-Davidson Financial Services provides wholesale financing to dealers and retail financing and insurance brokerage services to customers. Harley has historically captured about half of all heavyweight domestic retail motorcycle registrations, a metric it had ceded in 2020 as it repositioned the business, and has yet to restore (at 39% in the third quarter). In recent years the firm has expanded into the adventure touring market with its Pan America model and into electric with the LiveWire brand.

Executives

Charles Do	officer: Sr. Vice President, HDFSI	3700 WEST JUNEAU AVENUE, MILWAUKEE WI 53208
Rafeh Masood	director	C/O BJ'S WHOLESALE CLUB, INC., 25 RESEARCH DRIVE, WESTBOROUGH MA 01581
Sara L Levinson	director	RODALE INC, 733 3RD AVE 15TH FL, MILWAUKEE WI 10017
Allan C. Golston	director	2825 AIRVIEW BLVD., KALAMAZOO MI 49002
Farley Jr James D	director	FORD MOTOR COMPANY, ONE AMERICAN ROAD, DEARBORN MI 48126
Maryrose Sylvester	director	C/O 3700 WEST JUNEAU AVENUE, MILWAUKEE WI 53208
R John Anderson	director	LEVI STRAUSS & CO., 1155 BATTERY STREET, SAN FRANCISCO CA 94111
Norman Thomas Linebarger	director
Troy Alstead	director	1155 BATTERY STREET, SAN FRANCISCO CA 94111
David Viney	officer: Interim CFO, VP and Treasurer	3700 WEST JUNEAU AVENUE, MILWAUKEE WI 53208
O'sullivan Coyne Edel M.	officer: Chief Commercial Officer	3700 WEST JUNEAU AVENUE, MILWAUKEE WI 53208
Jonathan R Root	officer: SVP - HDFSI	3700 W JUNEAU, MILWAUKEE WI 53208
Jagdish Krishnan	officer: Chief Digital Officer	3700 WEST JUNEAU AVENUE, MILWAUKEE WI 53208
Tori Termaat	officer: Chief Human Resources Officer	3700 WEST JUNEAU AVENUE, MILWAUKEE WI 53208
Gina M Goetter	officer: Chief Financial Officer	C/O HASBRO, INC., 1027 NEWPORT AVENUE, PAWTUCKET RI 02861