This Fashion Apparel Retailer Looks Good for the Long Run

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Aug 29, 2014

Michael Kors' (KORS, Financial) impressive run has at long last hit a divider. Since opening up to the world in December 2011, Kors shares have picked up nicely. The organization has reported staggering development quarter after quarter, detracting a piece of the pie from Coach (COH, Financial). In any case, Kors dropped 5% on the affirmation of its final quarter results as analysts saw operating margin weakness.

Rivalry in the attire and accessories space is warming up as rivals Kate Spade (KATE, Financial) are enhancing their products. This is why analysts were condemning Kors' margin performance. Anyhow, on closer inspection, it will get to be clear that Kors' drop is an open door in disguise.

Strong results proceed

Michael Kors reported solid final quarter results, topping consensus estimates. Downright revenue increased 53.6% to $917.5 million. Gross profit also increased 54.2% to $549.4 million from last year. This was the 32nd consecutive quarter of store development for Kors. In any case, operating margin fell 670 basis points to 22%.

The drop in the operating margin was essentially because of higher rent costs associated with store openings. As per Telsey Advisory Group, Kors was paying rent for stores that weren't operational. Be that as it may, once a store was opened, the organization saw strong sales.

Impressive expansion plans

The organization is putting in efforts to increase its brand awareness all through the world. Its moves have led to impressive results in the U.S., Japan and Europe. As indicated by administration, the impressive performance in the last quarter was driven by the various development strategies embraced by the organization.

Kors opened four new retail stores in North America to grow its arrive at in this district. It also changed over 163 retail establishments into marked shop-in-shops across the world. The organization opened four new stores in Europe, along with two in Japan.

Kors now has around 1,560 worldwide shop-in-shops that arrangement in accessories, footwear, ladies' wear and men's wear. The organization expects these shops in shops to help its strong development. Also, Kors plans to open of 500 new shop-in-shops internationally this year.

Kors also plans to open 45 North America retail stores in 2014. The organization is sure that the North American business sector can support 400 stores in the long haul. It cites increasing interest for its extravagance products and foresees solid opportunities for expansion.

Kors' item offerings such as extravagance watches, gems, fragrances and eyewear are picking up great footing. Presently, the organization is looking to extend its item portfolio. It has signed a 10-year licensing concurrence with Luxottica, which is known for Ray-Ban sunglasses. Kors administration believes that Luxottica is a perfect accomplice for the Michael Kors mark as it is focusing on all-around stretching its eyewear business.

Contrasting and competitors

With such impressive moves, Kors is giving extreme rivalry to Coach. The entry of Kors on the clothing and accessories scene has brought troublesome times for Coach. Kors has picked up a considerable piece of the overall industry from Coach as customers have changed their purchasing inclination. As per an analyst at ITG Investment Research, "Coach customers are getting to be Kors customers."

On the other hand, Coach is relying on China for development. The organization's sales in China increased 25% to $540 million in the previous quarter, determined by strong interest in its handbags. Mentor is taking without end piece of the pie from extravagance brands such as Louis Vuitton in China with its sub-$400 handbags. On the other hand, Coach may not have a free run in this business for long.

Conclusion

Michael Kors has a considerable measure pulling out all the stops. The organization's strategies look impressive, and its development is outstanding. Likewise, Kors' earnings are relied upon to develop at a good pace in the following five years. This makes it an enticing investment prospect. So, investors should consider using Kors' late drop as a chance to purchase more shares.