Baron Funds Comments on Millennial Media

Aug 24, 2012

From Baron Funds' second quarter commentary:

Millennial Media, Inc. (MM, Financial) is the third largest ad-platform in mobile advertising behind Google and Apple. Millennial's shares declined significantly in the second quarter following its strong IPO performance in the first quarter.The stock was negatively impacted by investors' perception that mobile monetization is more difficult and will take longer to pan out than previously expected. While we do not have any particular insights to the timing, we believe the company is a key enabler in mobile advertising and will capitalize on its strong competitive position over time. (Ashim Mehra)

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