ironSource (NYSE: IS),a leading business platform for the App Economy,today announced that its Platform now supports Custom Product Pages, a newly-released feature in the latest iOS 15 update. Custom Product Pages allow developers to create multiple versions of each App Store product page, targeted to different user segments. Each page can highlight a specific feature, creative or message likely to interest specific users, and the ironSource Platform allows developers to send users to the relevant customized product page. By providing a more relevant and personalized App Store experience, Custom Product Pages are expected to drive higher installs, helping developers more efficiently scale their app’s growth.
ironSource First to Market to Support Apple App Store's Custom Product Pages; Enabling Developers Using the ironSource Platform to Be First to Leverage New iOS 15 Feature
Jan 06, 2022
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