Synacor Inc. (NASDAQ: SYNC) today announced its work with Openfit, a leading health and fitness platform, to help make the company’s trainer-led workout content available to millions of TELUS subscribers. Openfit is using Cloud+ID identity management to seamlessly authenticate TELUS subscriptions and quickly extend access to millions of potential subscribers. Now, TELUS subscribers can enhance the value of their subscriptions with the ability to explore new content experiences outside of the typical Pay TV viewing lineup.
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